Connect Gong and
Google Sheets with AI

Automatically sync call intelligence, deal signals, and conversation analytics from Gong into Google Sheets. Stop manually exporting CSVs, copying call notes, or rebuilding sales reports every week.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Export all sales calls with transcripts and sentiment to Google Sheets

Automatically populate a master spreadsheet with every recorded call, including participant names, duration, key topics discussed, competitor mentions, and AI sentiment scores. Sales ops teams get a complete call library for analysis without manual exports.

Build a live deal health tracker with conversation signals from Gong

Pull deal-level metrics like stakeholder engagement, objection frequency, champion identification, and next step clarity into a Google Sheet. RevOps can monitor pipeline health and identify at-risk deals in a familiar spreadsheet format.

Create weekly coaching reports from Gong talk ratios and question patterns

Extract individual rep performance metrics including talk-to-listen ratios, discovery question counts, and objection handling patterns into coaching scorecards. Sales managers get structured data for one-on-ones without watching every call.

Alert sales leadership when competitor mentions spike across calls

Track competitor name mentions, battlecard effectiveness, and competitive win/loss patterns in a Google Sheet that updates daily. New mentions trigger row additions with call context, allowing competitive intelligence teams to spot market shifts early.

Archive closed deal call summaries with key buyer pain points mentioned

When deals close in Gong, extract all associated call summaries, pain points discussed, buying committee members, and decision criteria into a Google Sheet. Product and marketing teams mine closed-won intelligence without CRM or Gong access.

Sync custom call tags and follow-up tasks from Google Sheets into Gong

Revenue operations teams maintain a master tagging taxonomy or call categorization system in Google Sheets, then push those tags and task assignments back into Gong. Ensures consistent labeling and follow-up tracking across the sales org.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Gong and Google Sheets with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Gong's conversation intelligence data model and Google Sheets' collaborative workspace structure, connecting call analytics to the reporting layer your team actually uses.

AI that speaks both sales intelligence and spreadsheets

Redbird maps Gong's nested conversation objects—calls, trackers, custom topics, participant arrays, and sentiment scores—into clean, analyzable Google Sheets rows and columns. The platform handles Gong's API pagination, normalizes speaker metadata, flattens talk track hierarchies, and maintains relational integrity between calls and deals. You get structured revenue intelligence data without writing transformation scripts or building ETL pipelines.

Flatten nested call objects
Parse speaker arrays
Map custom trackers to columns
Handle API rate limits
10×

faster than exporting CSVs and rebuilding sales reports manually

No more weekly export rituals, formula rewrites, or breaking pivot tables when Gong's data structure changes

Auto-generated reports

Redbird can pull from Gong and Google Sheets simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Gong or Google Sheets.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Gong into Google Sheets, or from Google Sheets back into Gong. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any sales call, deal milestone, or spreadsheet update across Gong and Google Sheets.

Gong
Triggers & Actions
Trigger

New call recorded

Triggers when a sales call, demo, or meeting is recorded and processed in Gong.

Trigger

Deal stage changed

Triggers when a deal moves between pipeline stages based on Gong's CRM sync.

Trigger

Custom tracker detected

Triggers when Gong identifies a specific keyword, competitor mention, or custom topic in a conversation.

Action

Add call note or comment

Append notes, tags, or context to specific calls in Gong from external data sources.

Action

Create or update tracker

Build or modify custom conversation trackers for topics, objections, or competitive intelligence.

Action

Tag call participants

Add metadata or role tags to call participants for segmentation and reporting.

Google Sheets
Triggers & Actions
Trigger

New row added

Triggers when a new row appears in a specified Google Sheet, enabling human-in-the-loop workflows.

Trigger

Cell value updated

Triggers when specific cells change, such as deal status flags or coaching score thresholds.

Trigger

Sheet created or renamed

Triggers when new tabs are added to a workbook, useful for time-based reporting structures.

Action

Append row with data

Add new rows with structured data from Gong calls, deals, or conversation analytics.

Action

Update existing row

Modify rows based on matching criteria like deal ID, call ID, or rep name.

Action

Create formatted report sheet

Generate new tabs with headers, formulas, and formatting for recurring sales reports.

Gong
+
Google Sheets

Ready to connect your stack?

Sync Gong call intelligence with Google Sheets and turn conversation data into actionable sales reports. Build your first automation in minutes.

Get started → Book a demo