Redbird AI syncs user behavior data from FullStory directly into TikTok Ads campaign optimization. Stop manually exporting session insights, building spreadsheets to analyze ad performance, or guessing which creative drives the best on-site engagement.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically identify users who experienced friction in FullStory — rage clicks, form abandonment, checkout errors — and sync them as exclusion audiences in TikTok Ads. Prevents wasted spend retargeting users with known UX problems until issues are resolved.
Send FullStory events like video watched, pricing page scrolled, or feature explored as custom conversion events to TikTok Ads. Gives TikTok's algorithm more signals beyond standard page views to optimize toward quality engagement, not just clicks.
Identify FullStory segments with high engagement depth, multiple page views, and clean conversion paths. Automatically create and refresh TikTok lookalike audiences based on behavioral quality, not just conversion status.
Write TikTok ad data — campaign name, ad group, creative ID, video title — back into FullStory user properties. Watch session replays filtered by specific TikTok campaigns to see exactly how video creative translates to on-site behavior.
Monitor FullStory rage clicks, error clicks, and dead clicks segmented by TikTok traffic source. Send Slack alerts when specific campaigns drive users who hit friction 2× more than baseline, signaling creative-landing page mismatch.
Combine TikTok Ads metrics — CPM, CTR, view rate — with FullStory session quality scores like scroll depth, time on site, and pages per session. Automatically surface which campaigns drive cheap clicks but poor engagement versus true intent.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize FullStory and TikTok Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands FullStory's behavioral event schemas and session metadata alongside TikTok's audience structures and conversion tracking requirements — no manual mapping or custom code needed.
Redbird's AI natively parses FullStory's event streams, segment definitions, and user properties — then transforms them into TikTok-compatible audience lists and conversion events. It handles FullStory's nested behavioral data structures, maps session quality metrics to meaningful audience criteria, respects TikTok's audience size minimums and refresh requirements, and validates that custom events match TikTok's naming conventions and parameter limits.
faster to sync behavioral segments to TikTok audiences than manual CSV exports
Redbird can pull from FullStory and TikTok Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either FullStory or TikTok Ads.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from FullStory into TikTok Ads, or from TikTok Ads back into FullStory. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any behavioral event in FullStory or campaign change in TikTok Ads — Redbird handles the rest.
Fires when a user meets segment criteria like rage clicks detected, high-value conversion path, or specific feature usage pattern.
Triggers when session includes error clicks, dead clicks, form abandonment, or other frustration signals above threshold.
Fires when user exits a defined funnel at specific step, capturing the session context and behavioral signals before exit.
Programmatically assign users to segments based on external data like TikTok campaign source or ad creative viewed.
Log custom behavioral events in FullStory based on downstream actions or enriched audience membership from TikTok.
Append campaign, creative, or performance metadata to FullStory sessions for filtered replay analysis and attribution reporting.
Fires when TikTok campaign is launched, paused, or completed — useful for syncing audience refresh schedules or alerting teams.
Triggers when campaign or ad group reaches defined spend level, enabling behavior analysis checkpoints for cost control.
Fires when TikTok records a conversion event, capturing campaign and creative attribution data for enrichment workflows.
Add or remove users from TikTok Custom Audiences based on real-time behavioral signals from FullStory segments.
Push custom conversion events to TikTok with behavioral context like engagement depth or friction-free status for algorithm optimization.
Automatically pause TikTok ad groups when linked FullStory data shows elevated friction, poor session quality, or landing page errors.
Sync FullStory behavioral data with TikTok Ads to optimize campaigns based on actual user experience, not just clicks. Stop guessing which creative drives quality engagement.