Connect Fireflies and
Looker with AI

Automatically pipe meeting insights from Fireflies into Looker's data model. Stop manually exporting transcripts, tagging conversations, or building one-off reports. Let Redbird AI sync call intelligence to your analytics layer in real time.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync sales call transcripts and metadata to Looker for revenue intelligence

Automatically push completed Fireflies call records with transcripts, participants, duration, and talk ratios into your Looker data warehouse. Enable sales ops to build dashboards on conversation trends, objection patterns, and deal velocity without manual exports.

Enrich Looker deal records with extracted action items and next steps

Parse action items and follow-up commitments from Fireflies meeting summaries and append them to opportunity records in your Looker semantic layer. Give revenue teams visibility into post-call execution directly in their analytics workflows.

Generate weekly exec reports on customer conversation themes from Fireflies

Aggregate topics, keywords, and sentiment from all customer-facing calls recorded in Fireflies, then push structured summaries to Looker. Build automated executive dashboards showing voice-of-customer trends without manual tagging.

Alert sales managers when Looker flags low talk-listen ratios in recent calls

Monitor conversation metrics in Looker and trigger Fireflies to tag and surface specific calls where reps dominated airtime. Enable coaching workflows based on data-driven conversation analysis.

Archive call transcripts and recordings to warehouse when Looker detects closed deals

When Looker identifies deal closure events, automatically retrieve and structure the full Fireflies call history for that opportunity. Build a complete won-deal playbook library with verbatim customer conversations linked to revenue outcomes.

Automate competitive intelligence tracking from calls into Looker dashboards

Extract competitor mentions, pricing discussions, and feature comparisons from Fireflies transcripts using keyword detection. Push structured competitive intel to Looker where product and marketing teams can analyze trends across hundreds of conversations.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Fireflies and Looker with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands Fireflies' unstructured conversation data and Looker's semantic modeling layer, so you can pipe meeting intelligence directly into governed analytics workflows.

AI that reads meeting schemas and metric definitions

Redbird maps Fireflies transcript objects, speaker metadata, sentiment scores, and extracted entities to your LookML dimensions and measures. It understands how to denormalize call participants, join topic tags to existing semantic models, and structure conversation metrics for consistent reporting. No custom ETL scripts to maintain when Fireflies adds new analysis fields or your Looker model evolves.

Parse Fireflies transcript JSON
Map to LookML dimensions
Join call metadata to existing explores
Structure conversation metrics
10×

faster than building custom Fireflies-to-warehouse ETL and LookML views

No Python scripts, dbt models, or manual schema mapping for each new call field

Auto-generated reports

Redbird can pull from Fireflies and Looker simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Fireflies or Looker.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Fireflies into Looker, or from Looker back into Fireflies. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any Fireflies meeting event or Looker query result, then take action in either system.

Fireflies
Triggers & Actions
Trigger

Meeting recording completed

Fires when Fireflies finishes transcribing and processing a new call recording.

Trigger

Action item extracted

Triggers when Fireflies AI identifies a new action item or follow-up task from a transcript.

Trigger

Keyword or topic detected

Fires when specific search terms, competitors, or tracked topics appear in a meeting transcript.

Action

Add custom tag to meeting

Apply a label or category to a Fireflies recording based on downstream analysis.

Action

Update meeting participants

Modify or enrich participant metadata on a Fireflies call record.

Action

Create highlight reel

Generate a curated clip or summary from specific moments in a Fireflies recording.

Looker
Triggers & Actions
Trigger

Scheduled Look runs

Fires when a Looker scheduled report or dashboard completes and generates new data.

Trigger

Alert threshold crossed

Triggers when a Looker alert condition is met, such as metric anomalies or target misses.

Trigger

New data arrives in explore

Fires when fresh rows appear in a Looker explore, like new opportunity or call records.

Action

Write data to PDT or table

Push structured records directly into a Looker-connected warehouse table or persistent derived table.

Action

Refresh specific Look or dashboard

Trigger a manual cache clear and data reload for a targeted Looker visualization.

Action

Send Look results to destination

Export a Looker query or dashboard output to a file, API, or downstream system.

Fireflies
+
Looker

Ready to connect your stack?

Sync Fireflies meeting intelligence to Looker and turn unstructured conversations into governed analytics. Build the pipeline once, and let Redbird handle schema changes and data transformation automatically.

Get started → Book a demo