Automatically sync audience measurement data, ad verification metrics, and content performance insights from Comscore into Redshift. Stop exporting CSVs, writing manual ETL scripts, or waiting on data teams to update media analytics tables.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically pull digital and cross-platform audience metrics from Comscore and load them into Redshift tables. Build complete historical datasets for reach, frequency, and demographic trends without manual exports or custom API integrations.
Stream ad delivery, viewability, and verification data from Comscore campaigns directly into Redshift. Join campaign performance with media spend, sales data, and attribution models in one analytics environment.
Consolidate content engagement metrics, video completion rates, and platform-specific performance data from Comscore into Redshift. Power Tableau, Looker, or QuickSight dashboards with fresh media analytics alongside other business data.
Automatically capture audience comparison data across publishers and platforms from Comscore into Redshift for long-term storage. Maintain petabyte-scale competitive intelligence datasets without managing complex incremental loads.
Query existing media planning tables in Redshift and automatically enrich them with current audience size, demographic composition, and reach data from Comscore. Ensure planning models use the latest measurement data without manual lookups.
Monitor aggregated audience data in Redshift and trigger notifications when reach, viewability, or engagement metrics cross defined thresholds. Connect warehouse analytics back to operational workflows without building custom monitoring infrastructure.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Comscore and Redshift with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Comscore's audience measurement APIs and Redshift's columnar schema design, so you can automate media data pipelines without custom code.
Redbird maps Comscore's audience segments, demographic breakouts, ad verification events, and content performance metrics to Redshift's optimized column types and distribution keys. The platform automatically handles incremental loads for time-series audience data, manages deduplication for overlapping measurement windows, and structures fact tables for efficient joins with media spend and campaign dimensions. No need to write Glue jobs or maintain custom Python scripts.
faster than building custom Comscore-to-Redshift ETL pipelines
Redbird can pull from Comscore and Redshift simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Comscore or Redshift.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Comscore into Redshift, or from Redshift back into Comscore. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any audience measurement event in Comscore or any query result in Redshift.
Fires when fresh daily or monthly audience metrics are published for tracked digital properties.
Triggers when a new campaign verification report with viewability and fraud detection data is ready.
Activates when video completion rates, engagement metrics, or cross-platform content data refreshes.
Pull age, gender, income, and geographic breakouts for a defined digital property or content segment.
Extract publisher comparison metrics, category rankings, or cross-platform audience overlap data.
Download detailed ad verification data including impressions served, viewability rates, and invalid traffic flags.
Fires when an analytical query returns more records than a specified limit, indicating significant data volume.
Activates when a recurring SQL query finishes execution, ready to trigger downstream workflows.
Triggers when fresh rows are inserted into a tracked Redshift table, signaling updated warehouse data.
Load Comscore measurement data into dimension-modeled tables with proper distribution and sort keys.
Refresh existing campaign planning tables with current audience size and demographic composition.
Run custom SQL to summarize audience trends, content performance, or verification metrics for downstream use.
Stop building custom ETL for media measurement data. Redbird automates the sync between Comscore and Redshift so your team can focus on analyzing audience insights, not maintaining data pipelines.