Automate the flow between retail market intelligence and your e-commerce operations. Stop manually exporting Circana reports to update pricing strategies, reconciling DTC sales with syndicated data, or building category performance dashboards in spreadsheets.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically pull category growth rates, competitive share data, and consumer trend signals from Circana and attach them to your Shopify product records. Surface market context directly in your merchandising workflow without manual lookups.
When Circana detects price changes or promotional activity in your competitive set, trigger pricing review workflows or automatically adjust Shopify prices within preset guardrails. Keep your DTC pricing strategy aligned with retail market dynamics.
Push daily Shopify order and revenue data into your Circana analytics environment to create unified views of total brand performance across DTC and retail channels. Eliminate manual CSV uploads and version control issues.
Monitor category velocity and share trends in Circana against your Shopify sales patterns. Trigger Slack or email alerts when your DTC performance deviates significantly from retail market benchmarks, signaling pricing, assortment, or marketing opportunities.
Automatically build executive dashboards that blend Circana retail market share with Shopify direct sales metrics. Schedule delivery to stakeholders with category commentary, trend analysis, and variance explanations generated by AI.
Capture daily inventory levels from Shopify and correlate them with Circana promotional event data to understand stockout risk during high-velocity retail periods. Build historical datasets that inform future buying and merchandising decisions.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Circana and Shopify with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Circana's market data structures and Shopify's commerce schemas, so you can automate cross-system workflows without custom development or middleware.
Redbird's AI natively parses Circana outlet hierarchies, UPC mappings, time-series sales data, and share metrics alongside Shopify product variants, SKU attributes, collection structures, and order line items. It automatically reconciles product taxonomies across systems, handles unit-of-measure conversions, and maps retail category codes to your DTC assortment. No manual field mapping or transformation scripts required.
faster than exporting Circana CSVs and manually updating Shopify
Redbird can pull from Circana and Shopify simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Circana or Shopify.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Circana into Shopify, or from Shopify back into Circana. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any event in Circana or Shopify and take action across your entire stack.
Trigger when Circana releases updated category or brand share metrics for your tracked markets.
Fire when Circana point-of-sale data shows a competitor adjusted pricing or ran a promotion.
Activate when a tracked category's velocity or growth rate moves beyond defined benchmarks.
Pull specific product, category, or outlet-level sales and share data from Circana datasets.
Retrieve planned or historical promotional activity data for specified brands or categories.
Request AI-generated analysis of category trends, drivers, and competitive dynamics from Circana data.
Fire when a customer completes checkout and a new order is recorded in Shopify.
Trigger when a SKU's available inventory drops below a defined level or stockout occurs.
Activate when a product or variant's price is changed in your Shopify catalog.
Modify pricing for specific products or variants based on external data or business rules.
Attach custom data like category benchmarks or market share to product records as metafields.
Pull order-level or aggregated sales data from Shopify for analysis or cross-system reporting.
See how Redbird AI syncs Circana market intelligence with Shopify commerce data to power smarter merchandising, pricing, and reporting workflows—without manual data work.