Sync retail sales data from Circana into Piano Analytics to enrich your digital performance with offline context. Stop manually merging POS data with web analytics in spreadsheets. Redbird AI automates the integration, so your team sees how in-store sales correlate with content engagement.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically append category performance, market share, and POS velocity data from Circana to Piano Analytics content events. Teams can analyze which editorial content drives interest in high-performing retail categories without CSV uploads.
Push promotional lift, price elasticity, and discount performance metrics from Circana into Piano Analytics as custom properties. Digital teams can segment audiences by users engaging with content about products on promotion.
Trigger notifications when digital engagement surges for product categories showing declining retail sales in Circana. Editorial and insights teams can investigate disconnect between online interest and offline purchasing behavior.
Push paywall conversions, subscription starts, and user journey milestones from Piano Analytics into Circana's planning workflows. CPG clients using Circana data can see how digital subscriptions correlate with retail purchase intent.
Automatically combine retail category growth data from Circana with top-performing content from Piano Analytics. Publishers and CPG marketers receive unified reporting showing which topics resonate when categories trend up or down in stores.
Export behavioral segments from Piano Analytics and cross-reference with Circana's consumer panel data. Media teams can validate whether their digital audience profile matches the demographic purchasing specific product categories.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Circana and Piano Analytics with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands Circana's retail measurement schemas and Piano Analytics' event taxonomy, so your integrations map product hierarchies, market dimensions, and user behavior automatically.
Redbird automatically maps Circana's product hierarchies, market geographies, time periods, and sales metrics to Piano Analytics custom properties and dimensions. The platform understands Circana's POS data structure, panel IDs, and category taxonomies alongside Piano's event schemas, user journey paths, and content metadata. You don't manually define field mappings or write transformation scripts—Redbird recognizes how retail performance context enriches digital behavior analysis.
faster than exporting Circana CSVs and uploading to Piano manually
Redbird can pull from Circana and Piano Analytics simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Circana or Piano Analytics.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Circana into Piano Analytics, or from Piano Analytics back into Circana. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any sales trend in Circana or audience behavior in Piano Analytics.
Fires when Circana refreshes POS or panel data for your subscribed markets and categories.
Triggers when a brand or product's market share moves above or below a defined percentage.
Fires when new promotional effectiveness metrics are published for tracked campaigns.
Export sales velocity, distribution, or trend data for specific categories or geographies.
Write enriched metadata like competitive rank or promotional status back to Circana records.
Post flagged category changes or anomalies into Circana's internal tracking systems.
Fires when a content piece or product page exceeds a defined view count in a time window.
Triggers when a user completes a paywall conversion or starts a subscription.
Fires when a custom behavioral segment is saved or updated in Piano Analytics.
Append external data like retail category performance to Piano Analytics events in real time.
Send filtered Piano event streams or aggregated metrics to BI tools or data lakes.
Write enriched attributes like market relevance scores back to Piano's content tracking.
Stop toggling between retail sales dashboards and digital analytics platforms. Redbird AI connects Circana and Piano Analytics so your team works from one unified view of performance.