Connect Campaign Manager 360 and
Walmart Luminate with AI

Redbird AI syncs your advertising delivery data with Walmart retail sales automatically. Stop manually matching impression data to point-of-sale reports. Start measuring true in-store impact of digital campaigns with automated cross-platform analysis.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Match campaign impressions to Walmart sales lift by product SKU

Automatically pull impression and reach data from Campaign Manager 360 and join it with Walmart Luminate point-of-sale data by product, DMA, and time period. Calculate sales lift attribution for display and video campaigns driving in-store purchases. Surface which creative rotations correlate with highest retail velocity.

Alert media teams when advertised products go out of stock at Walmart

Monitor inventory levels and stock-out events in Walmart Luminate for products featured in active Campaign Manager 360 campaigns. Automatically notify media buyers to pause or adjust trafficking when key SKUs show low inventory or supply chain delays. Prevent wasted ad spend on unavailable products.

Generate weekly campaign performance reports enriched with retail conversion data

Combine Campaign Manager 360 impression, click, and frequency metrics with Walmart Luminate basket penetration and purchase velocity data. Create unified reports showing digital ad delivery alongside actual retail outcomes. Automatically distribute to brand and agency teams every Monday morning.

Sync DMA-level campaign delivery data into Walmart market performance analysis

Export Campaign Manager 360 geographic delivery and frequency metrics and append them to Walmart Luminate store-level sales data by market. Enable category managers to see advertising pressure alongside regional sales trends. Identify under-supported high-potential markets automatically.

Trigger campaign flight adjustments based on Walmart sales velocity thresholds

Monitor daily sales rates in Walmart Luminate and automatically flag when product velocity drops below historical benchmarks. Send structured alerts to Campaign Manager 360 trafficking teams with recommended impression goal increases. Close the loop between retail performance and media activation.

Archive cross-platform attribution datasets for annual brand planning cycles

Collect and normalize impression-level data from Campaign Manager 360 alongside Walmart Luminate transaction and shopper behavior data. Store unified datasets with consistent taxonomy for year-over-year comparison. Enable brand teams to analyze historical ad-to-sales effectiveness without manual data archaeology.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Campaign Manager 360 and Walmart Luminate with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands Campaign Manager 360's impression delivery schemas and Walmart Luminate's granular retail data structure, so you can connect advertising performance to actual shelf movement without data engineering.

AI that speaks both ad server and retail data language

Redbird automatically maps Campaign Manager 360 site, placement, and creative dimensions to Walmart Luminate product hierarchies, store clusters, and time periods. Our AI reconciles DMA-level impression data with store-level sales geography, handles UPC-to-campaign matching, and normalizes date ranges across both platforms. No need to build custom ETL pipelines or maintain fragile join logic between advertising delivery logs and point-of-sale transactions.

Impression-to-SKU matching
DMA-to-store geography mapping
Cross-platform date normalization
Creative rotation-to-product linking
10×

faster than exporting CM360 CSVs and manually joining with Luminate extracts

No SQL queries, no data warehouse staging tables, no monthly reconciliation sprints

Auto-generated reports

Redbird can pull from Campaign Manager 360 and Walmart Luminate simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Campaign Manager 360 or Walmart Luminate.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Campaign Manager 360 into Walmart Luminate, or from Walmart Luminate back into Campaign Manager 360. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from campaign delivery events in Campaign Manager 360 or retail performance signals in Walmart Luminate.

Campaign Manager 360
Triggers & Actions
Trigger

Campaign reaches impression threshold

Fires when a campaign or placement delivers a specified number of impressions in a given timeframe.

Trigger

New creative goes live

Triggers when a new creative asset is trafficked and begins serving in an active campaign.

Trigger

Daily reporting data becomes available

Fires when yesterday's impression, click, and attribution data is finalized in Campaign Manager 360.

Action

Export impression-level log data

Pull granular impression or click logs with site, placement, creative, and geographic dimensions.

Action

Retrieve cross-channel attribution report

Generate and download attribution metrics across publisher sites and campaign tactics.

Action

Query campaign delivery by DMA and daypart

Extract impression delivery data segmented by geographic market and time of day for analysis.

Walmart Luminate
Triggers & Actions
Trigger

Product sales velocity drops below threshold

Fires when a SKU's daily or weekly sales rate falls beneath a defined benchmark at Walmart stores.

Trigger

Inventory level reaches critical point

Triggers when on-hand inventory for a product drops below reorder threshold across store clusters.

Trigger

New shopper purchase pattern detected

Fires when basket behavior or category penetration metrics show statistically significant changes.

Action

Pull point-of-sale data by SKU and market

Extract granular sales transactions for specific products across Walmart store locations and time periods.

Action

Retrieve inventory and supply chain metrics

Query current stock levels, out-of-stock events, and replenishment data across the Walmart network.

Action

Export shopper basket and trip data

Access anonymized purchase patterns, basket composition, and category trip metrics for analysis.

Campaign Manager 360
+
Walmart Luminate

Ready to connect your stack?

See how Redbird AI connects Campaign Manager 360 with Walmart Luminate to close the loop between digital advertising and retail performance. Build your first workflow in minutes.

Get started → Book a demo