Connect Campaign Manager 360 and
Pipedrive with AI

Automatically sync ad engagement data into your sales pipeline and attribute revenue back to campaigns. Stop manually exporting impression data, matching contacts across systems, or building attribution reports in spreadsheets.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Create Pipedrive deals from high-engagement ad viewers and enrich with campaign data

When users hit impression or engagement thresholds in Campaign Manager 360, automatically create qualified leads in Pipedrive with campaign source, creative variant, and channel touchpoints. Sales teams see exactly which ads influenced each prospect before first contact.

Update contact records with ad exposure history and attribution touchpoints

Sync impression-level and click data from Campaign Manager 360 to existing Pipedrive contacts. Reps see complete ad journey—display impressions, video views, retargeting touches—directly in contact timelines without switching tools.

Attribute closed revenue to specific campaigns and creative variants

When deals move to won stages in Pipedrive, automatically map revenue back to Campaign Manager 360 campaigns, placements, and creatives. Marketing teams see true ROI by channel, publisher, and ad format without manual attribution modeling.

Alert sales reps when target accounts engage with brand awareness campaigns

Monitor Campaign Manager 360 for impressions and clicks from companies matching your ICP or target account list. Create Pipedrive activities for reps to follow up while brand recall is fresh, with context on which creative and message resonated.

Sync pipeline stage changes to audience segments for retargeting campaigns

When Pipedrive deals move between stages or go cold, update Campaign Manager 360 audience lists to trigger stage-appropriate retargeting. Automatically suppress won deals from ad delivery and intensify creative for stalled opportunities.

Generate weekly attribution reports comparing ad spend to pipeline velocity by source

Combine Campaign Manager 360 delivery and cost data with Pipedrive conversion metrics to show which campaigns accelerate deal progression. Automatically calculate cost-per-qualified-lead and days-to-close by creative, placement, and publisher without BI tools.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Campaign Manager 360 and Pipedrive with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands Campaign Manager 360's impression-level ad delivery data and Pipedrive's sales pipeline structure, so you can connect advertising performance to revenue without custom ETL or attribution platforms.

AI that speaks both ad operations and sales pipeline language

Redbird natively understands Campaign Manager 360's campaign hierarchies, placement IDs, creative rotations, and event-level logs alongside Pipedrive's deal stages, contact fields, custom data, and activity tracking. Our AI automatically maps user identifiers across systems, resolves campaign attribution windows, and transforms impression data into sales context. No need to build lookup tables for advertiser IDs, manually match email addresses to click data, or write SQL to calculate multi-touch attribution—Redbird handles schema mapping and identity resolution intelligently.

Campaign ID to deal source mapping
Impression-to-contact identity resolution
Multi-touch attribution modeling
Creative variant performance tracking
10×

faster than exporting CM360 data to spreadsheets and manually updating CRM records

No data warehouse staging, custom attribution scripts, or weekly CSV imports required

Auto-generated reports

Redbird can pull from Campaign Manager 360 and Pipedrive simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Campaign Manager 360 or Pipedrive.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Campaign Manager 360 into Pipedrive, or from Pipedrive back into Campaign Manager 360. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start from any campaign event in Campaign Manager 360 or pipeline change in Pipedrive—Redbird handles the rest across both platforms.

Campaign Manager 360
Triggers & Actions
Trigger

Campaign impression threshold reached

Fires when a user or account accumulates a defined number of ad impressions across placements.

Trigger

Click event recorded

Triggers when a user clicks on a display or video ad in any tracked campaign.

Trigger

Conversion pixel fires

Activates when a tracked conversion event occurs and attributes back to campaign exposure.

Action

Update audience list membership

Add or remove users from Campaign Manager 360 audience segments for retargeting.

Action

Tag campaign with revenue data

Append closed deal revenue and metadata to campaigns for attribution reporting.

Action

Export impression-level data

Pull detailed event logs with user identifiers, timestamps, and creative variants.

Pipedrive
Triggers & Actions
Trigger

Deal stage changes

Fires when an opportunity moves between pipeline stages or reaches a specific milestone.

Trigger

Deal marked as won

Triggers when a deal closes successfully with revenue value recorded.

Trigger

New lead created

Activates when a new contact or deal enters the pipeline from any source.

Action

Create or update contact

Add new leads or enrich existing contact records with campaign engagement data.

Action

Create deal with source attribution

Generate new pipeline opportunity with custom fields populated from ad campaign metadata.

Action

Add activity note

Log ad engagement events as timestamped activities in contact or deal timelines.

Campaign Manager 360
+
Pipedrive

Ready to connect your stack?

Stop losing attribution data between advertising and sales. Connect Campaign Manager 360 and Pipedrive with Redbird AI to see which campaigns actually drive revenue.

Get started → Book a demo