Connect Braze and
Forsta with AI

Automate the feedback loop between campaign engagement and customer research. Stop manually exporting campaign metrics, cross-referencing respondent data, or building custom scripts to sync messaging activity with survey panels.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Auto-enrich survey panels with Braze engagement and campaign history

Sync user-level email, push, and in-app engagement data into Forsta respondent profiles. Surface messaging frequency, channel preferences, and campaign interaction history for segmentation and quota management. Give research teams the full behavioral picture without data requests.

Trigger NPS and post-campaign surveys based on Braze message events

Automatically send Forsta surveys to users who completed a conversion event, reached a lifecycle milestone, or engaged with specific campaign flows. Time survey invitations based on real engagement signals, not static schedules. Close the loop between marketing actions and feedback collection.

Build Braze audience segments from Forsta survey responses and research data

Push survey completions, sentiment scores, product feedback, and research attributes back into Braze custom attributes. Segment messaging campaigns by NPS category, feature interest, or qualitative research findings. Turn insights into targeting criteria automatically.

Generate weekly campaign performance reports enriched with survey sentiment data

Combine Braze campaign metrics with Forsta feedback scores in unified reports. Correlate open rates and conversion with customer satisfaction, product perception, and brand health scores. Stop rebuilding the same cross-platform analysis every week.

Sync Braze unsubscribes and engagement preferences to Forsta panel management

Automatically update Forsta contact lists when users opt out, change channel preferences, or become unresponsive in Braze. Keep research panels in sync with messaging consent and engagement status. Prevent survey invites to disengaged or opted-out users.

Alert marketing teams when survey responses indicate messaging fatigue or dissatisfaction

Monitor Forsta survey data for negative feedback about email frequency, message relevance, or content quality. Trigger Slack or email alerts when response patterns indicate campaign issues. Surface research insights to campaign managers in real time.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Braze and Forsta with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Braze's event-driven engagement architecture and Forsta's research data structures, so you can automate across campaigns and customer insights without middleware.

AI that speaks both messaging platforms and research systems

Redbird maps Braze user profiles, custom events, campaign analytics, and Canvas journey data to Forsta respondent records, survey responses, panel attributes, and project hierarchies. The AI handles schema differences between engagement metrics and research data automatically—matching user identifiers, transforming event timestamps to survey criteria, and enriching respondent profiles with behavioral context. No need to build custom ETL or maintain field mapping documentation.

Braze user attributes ↔ Forsta respondent profiles
Campaign events → Survey triggers
Survey responses → Braze custom attributes
Engagement metrics + sentiment scores
10×

faster campaign-to-insight feedback loops vs. manual survey distribution and data exports

No CSV exports, manual respondent list uploads, or custom API scripts to sync engagement data with research panels

Auto-generated reports

Redbird can pull from Braze and Forsta simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Braze or Forsta.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Braze into Forsta, or from Forsta back into Braze. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start from any campaign event in Braze or survey completion in Forsta, then automate what happens next across your entire stack.

Braze
Triggers & Actions
Trigger

User completes Canvas journey

Fires when a user reaches the end of a multi-step campaign flow or exits a conversion journey.

Trigger

Campaign message delivered or opened

Triggers on email delivery, open events, push notification receipt, or in-app message impression.

Trigger

User enters or exits segment

Fires when audience membership changes based on behavioral, demographic, or custom attribute criteria.

Action

Create or update user custom attributes

Write survey responses, research scores, or feedback data into Braze user profiles for segmentation.

Action

Add user to targeting segment

Automatically include or exclude users from campaign audiences based on Forsta research participation or responses.

Action

Log custom behavioral event

Track survey completions, NPS submissions, or research participation as events in user timelines.

Forsta
Triggers & Actions
Trigger

Survey response submitted

Fires when a respondent completes a survey, submits partial responses, or reaches a specific question.

Trigger

NPS or satisfaction score recorded

Triggers when a sentiment score, rating question, or feedback metric is captured for a respondent.

Trigger

Respondent added to panel

Fires when a new contact is enrolled in a research panel or added to a project respondent list.

Action

Send survey invitation to respondent

Distribute survey links based on Braze campaign events, engagement triggers, or lifecycle milestones.

Action

Update respondent profile attributes

Enrich Forsta contact records with Braze engagement data, campaign history, or channel preferences.

Action

Add respondent to project quota cell

Assign contacts to specific survey segments or quota groups based on Braze behavioral or demographic attributes.

Braze
+
Forsta

Ready to connect your stack?

Automate the loop between customer engagement and research insights. Connect Braze and Forsta with Redbird AI and stop manually syncing campaign data with survey platforms.

Get started → Book a demo