Stop manually exporting campaign data and reconciling audience metrics across platforms. Redbird AI syncs your Braze engagement data with Comscore measurement insights, so you can validate campaign reach, measure cross-platform impact, and optimize targeting without the spreadsheet gymnastics.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When Braze campaigns complete, automatically pull verified reach and viewability data from Comscore for the same time period and audience segments. Append Comscore metrics to campaign performance records so marketers see engagement alongside verified delivery.
Export campaign segment definitions and user cohorts from Braze to Comscore for third-party audience measurement. Compare Braze's reported reach against Comscore's verified measurement to validate campaign scale and identify discrepancies.
Automatically merge Braze campaign engagement metrics with Comscore cross-platform audience data every week. Create unified reports showing how email and push campaigns drive traffic measured by Comscore, complete with reach overlap analysis.
Monitor active Braze campaigns and compare internal reach metrics against Comscore verified audience data. Trigger alerts when discrepancies exceed threshold, enabling teams to investigate targeting issues or measurement gaps in real time.
For every completed Braze campaign, automatically retrieve corresponding Comscore measurement data and store both datasets together. Build a historical archive linking internal engagement metrics with third-party verified reach for audits and planning.
Sync Comscore audience behavioral data—content categories consumed, time spent, platform preferences—back into Braze as custom attributes. Automatically refresh user segments in Braze to reflect content engagement patterns measured by Comscore.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Braze and Comscore with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Braze's event-driven customer engagement data and Comscore's cross-platform measurement schemas, so you can connect campaign execution with verified audience insights.
Redbird maps Braze campaign IDs, segment definitions, and message variants to Comscore audience taxonomies, demographic breakouts, and reach metrics. Our AI automatically matches time windows, normalizes audience segments across both platforms, and reconciles engagement events with verified impressions. Whether you're connecting campaign sends to verified reach or enriching user profiles with content consumption data, Redbird handles the schema translation without custom field mapping.
faster than exporting CSVs from Braze and Comscore dashboards to reconcile campaign reach
Redbird can pull from Braze and Comscore simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Braze or Comscore.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Braze into Comscore, or from Comscore back into Braze. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any campaign event in Braze or measurement update in Comscore—Redbird handles the rest.
Fires when a Braze campaign completes sending to its target audience segment.
Triggers when users enter or exit a specific Braze audience segment.
Activates when users complete a specific step in a Braze Canvas journey.
Write new custom attribute values to Braze user profiles from external data sources.
Programmatically add user IDs to existing Braze segments based on external criteria.
Log campaign metadata and metrics to Braze for downstream reporting and analysis.
Fires when Comscore updates digital audience metrics for tracked properties or campaigns.
Triggers when new ad viewability and verification data is published in Comscore.
Activates when Comscore updates cross-platform content engagement and reach data.
Send audience cohort definitions to Comscore for independent verification and analysis.
Pull Comscore audience measurement data for specific campaigns, properties, or time periods.
Generate Comscore reports comparing audience reach and engagement across digital platforms.
Join marketing and analytics teams who've stopped manually reconciling Braze campaigns with Comscore measurement data. Redbird AI connects your customer engagement platform with verified audience insights automatically.