Sync social listening data with product analytics automatically. Stop manually correlating brand mentions with feature usage, or copying sentiment trends into product dashboards. Redbird AI connects Brandwatch social intelligence to PostHog events so your product and brand teams work from the same customer truth.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When Brandwatch detects unusual mention volume or sentiment shifts, automatically log these as events in PostHog. Product teams can then correlate social conversation spikes with feature releases, UI changes, or conversion drops to understand real customer impact.
Automatically append sentiment analysis and brand affinity data from Brandwatch to PostHog user profiles based on social handles or email matches. Segment users by social sentiment to understand how brand perception correlates with product engagement and retention.
When PostHog user surveys flag dissatisfaction or feature requests, automatically initiate targeted Brandwatch listening queries around those topics. Surface whether internal feedback aligns with broader social conversations to prioritize product roadmap decisions.
Sync Brandwatch audience segments—users discussing specific features, competitors, or pain points—directly into PostHog as behavioral cohorts. Run feature flag rollouts and A/B tests targeting users already engaged in relevant social conversations to validate product hypotheses faster.
When PostHog identifies session recordings with high rage clicks, error events, or drop-offs, automatically flag these patterns in Brandwatch for social monitoring teams. Monitor whether UX issues surface in social complaints before they escalate into reputation risks.
Automatically merge Brandwatch sentiment timelines, share of voice metrics, and topic clusters with PostHog conversion funnels, retention cohorts, and feature adoption data. Produce weekly reports showing how brand perception changes correlate with product behavior shifts across customer segments.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Brandwatch and PostHog with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Brandwatch's social intelligence data structures and PostHog's event-based analytics schemas, so you can connect brand perception to product behavior without custom integration work.
Redbird AI natively maps Brandwatch entities—mentions, sentiment scores, topics, author profiles, and conversation threads—to PostHog's event properties, user attributes, and custom cohorts. Our AI automatically handles timezone normalization between social timestamps and product events, resolves user identity across social handles and product IDs, and structures unstructured social text into PostHog-queryable properties. No manual schema mapping or API translation layers required.
faster than building custom ETL to correlate social sentiment with product metrics
Redbird can pull from Brandwatch and PostHog simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Brandwatch or PostHog.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Brandwatch into PostHog, or from PostHog back into Brandwatch. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any social mention spike in Brandwatch or product event in PostHog—Redbird handles the rest.
Fires when brand or topic sentiment moves above or below configured positive/negative thresholds.
Triggers when conversation volume increases significantly compared to historical baseline or moving average.
Activates when Brandwatch clustering algorithms surface emerging topics or conversation themes.
Automatically set up new Brandwatch listening queries with specific keywords, filters, or Boolean logic.
Apply custom tags or categories to specific mentions or conversation threads for organization and reporting.
Produce formatted sentiment analysis reports for specific date ranges, topics, or audience segments.
Fires when specific product events occur, such as feature usage, button clicks, or page views.
Triggers when users complete in-product surveys with feedback, ratings, or feature requests.
Activates when sessions meet criteria like rage clicks, console errors, or unusual drop-off patterns.
Build new behavioral cohorts in PostHog based on event properties, user attributes, or time windows.
Update user profiles with custom properties like sentiment scores, external IDs, or enrichment data.
Track new events in PostHog with custom properties, timestamps, and user associations from external sources.
Stop manually stitching together social sentiment and product analytics. Connect Brandwatch and PostHog with Redbird AI and start correlating brand perception with product behavior automatically.