Redbird AI connects your Amazon advertising performance with social listening intelligence. Stop manually comparing ad metrics to brand sentiment—automatically enrich campaign data with consumer conversation insights and understand how your Amazon presence impacts brand perception.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically append sentiment scores and share-of-voice metrics from Brandwatch to your Amazon Ads campaign performance data. Surface which campaigns drive positive brand conversations versus pure sales metrics. Build a complete view of campaign impact beyond ACOS and ROAS.
Monitor Brandwatch sentiment during high-spend Amazon campaign periods and trigger alerts when negative mentions increase. Catch attribution issues, product quality complaints, or competitive attacks early. Enable rapid response before ad budget amplifies brand damage.
Automatically create Brandwatch monitoring queries when new Sponsored Brands campaigns go live in Amazon Ads. Track social conversation around featured products and brand messaging in real-time. Measure earned media impact alongside paid performance without manual setup.
Build automated reports that layer Amazon ACOS, conversion rates, and ad spend with Brandwatch sentiment analysis and emerging topic data. Show how advertising investment correlates with brand health metrics. Deliver unified insights to both performance marketing and brand teams.
When Brandwatch detects surging positive sentiment or trending topics around your products, automatically increase bids or budgets for related Amazon Ad campaigns. Capitalize on organic brand momentum with paid amplification. Strike while consumer interest peaks.
Capture snapshots of Amazon ad creative, targeting, and performance metrics alongside Brandwatch sentiment data and trending topics from the same period. Build a historical record connecting paid strategy to brand perception. Support competitive analysis and post-campaign reviews.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amazon Ads and Brandwatch with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands Amazon Ads campaign structures and Brandwatch's social intelligence data models—connecting advertising performance with consumer sentiment without custom development.
Redbird's AI natively understands Amazon Ads schemas—campaigns, ad groups, ASINs, ACOS, attributed sales—and maps them to Brandwatch's mention streams, sentiment scores, topic clusters, and share-of-voice metrics. The platform recognizes when a Sponsored Products campaign targets the same product generating social buzz, or when ad creative themes align with trending consumer topics. No manual field mapping between advertising IDs and social monitoring queries.
faster to connect ad performance with social sentiment versus CSV exports and manual analysis
Redbird can pull from Amazon Ads and Brandwatch simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Ads or Brandwatch.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amazon Ads into Brandwatch, or from Brandwatch back into Amazon Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any campaign event in Amazon Ads or social listening signal in Brandwatch—Redbird connects both systems in real-time.
Trigger when advertising cost of sale crosses defined efficiency targets for campaigns or ad groups.
Fire when brand-level campaigns go live to initiate social monitoring and performance tracking.
Detect when campaign spending accelerates beyond planned daily or lifetime budget caps.
Modify bidding rules or budget allocation based on external signals like social sentiment or inventory.
Apply labels or custom attributes to campaigns for reporting and analysis based on defined criteria.
Automatically stop ad groups that fail to meet ROAS or conversion thresholds after evaluation period.
Trigger when aggregated sentiment for brand mentions falls below historical baselines or thresholds.
Detect surges in social conversation volume around specific products or ASINs being advertised.
Fire when Brandwatch identifies emerging conversation clusters relevant to your brand or product categories.
Set up automated social listening tracking for products when campaigns launch or ASINs are added.
Append custom metadata to social mentions indicating active advertising campaigns during the mention period.
Generate Brandwatch sentiment and share-of-voice analysis matching Amazon campaign flight dates.
See how Redbird AI connects Amazon Ads with Brandwatch to automatically enrich advertising performance with social intelligence. Stop choosing between paid metrics and brand health—measure both together.