Sync campaign performance with content analytics automatically. Stop manually matching ad traffic to Piano Analytics sessions, building custom UTM reports in spreadsheets, or waiting on engineering to connect advertising spend with audience behavior data.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push campaign, ad group, and keyword-level spend and conversion data from Microsoft Ads into Piano Analytics as custom events. Match advertising investment to content engagement and subscription behavior without manual CSV uploads or tag management delays.
Layer Microsoft Advertising campaign data onto Piano Analytics user profiles and segments. Identify which Bing search terms and LinkedIn audience targeting drive highest-value readers, subscribers, and engaged users across your digital properties.
Connect advertising investment from Microsoft Ads with subscription, registration, and paywall conversion data from Piano Analytics. Generate unified performance dashboards that show true return on ad spend without joining data sources manually.
Export high-intent behavioral segments from Piano Analytics—frequent readers, subscription funnel drop-offs, specific content category consumers—back to Microsoft Ads for targeted remarketing campaigns. Keep audience lists automatically synced as user behavior changes.
Monitor Piano Analytics engagement signals like bounce rate, pages per session, and time on site for Microsoft Ads traffic. Get notified when campaign traffic quality degrades so you can adjust bids, pause low-quality keywords, or refine audience targeting immediately.
Capture daily snapshots of Microsoft Ads campaign metrics alongside Piano Analytics traffic and content performance data. Build historical datasets that preserve context for quarterly reviews, budget planning, and long-term channel attribution modeling.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Microsoft/Bing Ads and Piano Analytics with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Microsoft Advertising campaign structures and Piano Analytics event schemas, so you can connect ad performance with privacy-first audience analytics without custom API development.
Redbird's AI maps Microsoft Ads dimensions—campaigns, ad groups, keywords, match types, device segments—to Piano Analytics properties like source, medium, campaign parameters, and custom event attributes. It understands Piano's user journey tracking model and how to attribute Microsoft Advertising touchpoints across sessions without relying on third-party cookies. The system handles UTM parameter standardization, conversion window alignment, and audience ID matching automatically.
Faster than building custom integrations between ad platforms and Piano Analytics
Redbird can pull from Microsoft/Bing Ads and Piano Analytics simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Microsoft/Bing Ads or Piano Analytics.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Microsoft/Bing Ads into Piano Analytics, or from Piano Analytics back into Microsoft/Bing Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any Microsoft Ads campaign event or Piano Analytics audience behavior, then take action across both platforms.
Trigger when a Microsoft Ads campaign approaches or exceeds its daily or monthly budget limit.
Detect when campaign or ad group conversion rates fall outside acceptable performance ranges.
Trigger when new campaigns or ad groups go live in your Microsoft Advertising account.
Automatically adjust daily or monthly budget allocations based on performance data or external signals.
Automatically pause ad groups or keywords that fall below performance thresholds.
Build and update Microsoft Audience Ads remarketing lists with specified user segments.
Trigger when Piano Analytics identifies users exhibiting subscription intent signals like paywall interactions or repeat content visits.
Detect when specific articles or content categories exceed traffic, engagement, or conversion benchmarks.
Trigger when custom behavioral segments are created or updated in Piano Analytics.
Push advertising attribution data or campaign milestones into Piano as custom tracked events.
Enrich Piano Analytics user profiles with campaign source, keyword, or audience segment data from Microsoft Ads.
Extract user lists or behavioral segment data from Piano Analytics for activation in other platforms.
Stop manually connecting advertising spend with content analytics. Let Redbird sync Microsoft Ads with Piano Analytics so your team can focus on optimizing campaigns and growing audience value.