Connect Microsoft/Bing Ads and
LinkedIn Sales Navigator with AI

Redbird AI syncs your Bing Ads campaign performance with Sales Navigator prospect intelligence automatically. Stop manually exporting prospect lists to build audiences, tracking which accounts engage with your ads, or reconciling ad spend with pipeline data.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Build LinkedIn Audience Ads campaigns from Sales Navigator saved lead lists

Automatically sync your Sales Navigator prospect lists and account lists into Microsoft Advertising as custom audiences for LinkedIn Audience Network campaigns. Keep audiences updated as you add or remove prospects from your saved searches and lists.

Enrich Sales Navigator leads with Microsoft Ads engagement and intent signals

Push ad engagement data—clicks, conversions, search queries—back to Sales Navigator records as account and lead notes. Give your sales team visibility into which prospects are actively searching for solutions and engaging with your paid campaigns.

Alert sales reps when target accounts engage with Bing search campaigns

Monitor Microsoft Ads conversion and engagement data for companies in your Sales Navigator account lists. Trigger alerts when target accounts click ads, convert, or show search intent, so reps can reach out at the right moment.

Generate weekly reports showing ad performance by Sales Navigator account tier

Combine Microsoft Ads campaign metrics with Sales Navigator account classification data to analyze ROAS by account tier, industry, or company size. Automatically generate reports showing which prospect segments deliver the best advertising returns.

Pause or boost ad campaigns when Sales Navigator shows buying signal changes

Adjust Microsoft Ads campaign budgets and bids based on Sales Navigator alerts like job changes at target accounts, company growth signals, or news mentions. Increase spend when buying signals strengthen across your prospect base.

Suppress converted customers from LinkedIn Audience Network targeting

Automatically update Microsoft Advertising exclusion lists when Sales Navigator prospects move to customer status or close-lost. Prevent wasted ad spend on accounts already in your pipeline or disqualified.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Microsoft/Bing Ads and LinkedIn Sales Navigator with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Microsoft Advertising campaign structures and LinkedIn Sales Navigator relationship data, translating between ad performance metrics and sales intelligence without custom mapping.

AI that maps ad campaigns to prospect intelligence automatically

Redbird reads Microsoft Ads campaign hierarchies, audience segments, conversion goals, and search query data alongside Sales Navigator saved searches, account lists, lead preferences, and relationship notes. The platform automatically matches company domains from ad conversion data to Sales Navigator accounts, maps job titles and seniority from LinkedIn profile data to audience targeting criteria, and reconciles campaign performance metrics with account tier classifications. No manual field mapping or CSV exports required.

Campaign-to-account matching
Audience list synchronization
Engagement signal enrichment
Cross-platform attribution
10×

faster than exporting prospect lists and manually uploading audience segments

No CSV downloads, audience file formatting, or manual list reconciliation between platforms

Auto-generated reports

Redbird can pull from Microsoft/Bing Ads and LinkedIn Sales Navigator simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Microsoft/Bing Ads or LinkedIn Sales Navigator.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Microsoft/Bing Ads into LinkedIn Sales Navigator, or from LinkedIn Sales Navigator back into Microsoft/Bing Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any campaign event in Microsoft Ads or prospect signal in Sales Navigator—Redbird handles the rest.

Microsoft/Bing Ads
Triggers & Actions
Trigger

Campaign conversion recorded

Trigger when a user completes a conversion action tracked in Microsoft Advertising.

Trigger

Ad performance threshold crossed

Trigger when campaign metrics like CTR, CPC, or ROAS cross defined thresholds.

Trigger

Search query reaches volume threshold

Trigger when specific search terms or query patterns exceed impression or click volume.

Action

Create or update custom audience

Add or remove users from Microsoft Advertising audience lists for targeting or exclusion.

Action

Adjust campaign budget or bid strategy

Modify daily budgets, bid amounts, or automated bidding settings for campaigns or ad groups.

Action

Pause or enable campaigns

Change campaign status to active or paused based on external signals or conditions.

LinkedIn Sales Navigator
Triggers & Actions
Trigger

Lead added to saved search

Trigger when a new prospect matches criteria and appears in a Sales Navigator saved lead search.

Trigger

Account shows buying signal

Trigger when Sales Navigator detects job changes, company news, funding, or growth at target accounts.

Trigger

Prospect engagement detected

Trigger when leads view your profile, engage with content, or show activity signals.

Action

Add note to lead or account

Append notes to Sales Navigator records with ad engagement data or campaign context.

Action

Add lead to account list

Include prospects in specific Sales Navigator account or lead lists for tracking and outreach.

Action

Update lead tags or preferences

Apply tags or update custom fields on Sales Navigator leads based on ad interaction data.

Microsoft/Bing Ads
+
LinkedIn Sales Navigator

Ready to connect your stack?

Stop switching between Microsoft Ads and Sales Navigator to reconcile prospect data with campaign performance. Let Redbird sync your advertising and sales intelligence automatically.

Get started → Book a demo