Connect BigQuery and
Outreach with AI

Sync sales activity and engagement data from Outreach into BigQuery for advanced analytics, then push enriched insights and scoring back to your sales team. Stop manually exporting CSVs, building fragile ETL scripts, or waiting on data teams to update dashboards.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Outreach sequence engagement data to BigQuery tables automatically

Capture email opens, clicks, replies, and call outcomes from every sequence step into structured BigQuery tables. Build unified sales analytics that combine engagement metrics with product usage, account firmographics, and revenue data already in your warehouse.

Push lead scoring and ICP fit signals from BigQuery to Outreach prospect fields

Run ML models or scoring queries in BigQuery that combine product telemetry, firmographic data, and intent signals. Automatically update custom fields in Outreach so reps prioritize high-value prospects and tailor messaging based on data-driven insights.

Build real-time sales performance dashboards using BigQuery and Outreach activity data

Stream Outreach activity logs, sequence performance, and pipeline progression into BigQuery hourly or daily. Join with CRM, product usage, and support data to create executive dashboards that show true sales efficiency and conversion metrics.

Alert sales leadership when high-value accounts show declining engagement patterns

Query BigQuery to identify accounts where Outreach engagement metrics have dropped week-over-week despite active sequences. Automatically flag these accounts in Outreach or send alerts so managers can intervene before deals stall.

Archive historical Outreach activity data to BigQuery for compliance and long-term analysis

Automatically move completed sequence data, closed opportunity activities, and historical touchpoints from Outreach into BigQuery's cost-effective storage. Maintain complete audit trails while keeping Outreach focused on active deals and reducing platform costs.

Trigger personalized sequences in Outreach based on product usage milestones in BigQuery

Detect key product events, usage thresholds, or churn signals in your BigQuery data warehouse. Automatically enroll prospects or customers into targeted Outreach sequences with context-aware messaging that references specific product behaviors and timing.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize BigQuery and Outreach with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both BigQuery's schema structures and Outreach's sales activity model, so you can connect engagement data with your warehouse without writing custom connectors or data pipelines.

AI that speaks BigQuery datasets and Outreach objects

Redbird maps Outreach sequences, prospects, touchpoints, and call logs to your BigQuery table schemas automatically. It understands nested prospect fields, sequence step hierarchies, and activity timestamps on the Outreach side, while intelligently handling partitioned tables, nested JSON columns, and joins across your warehouse datasets. Changes to custom fields or new sequence types are detected and adapted without breaking pipelines.

Outreach prospect & account mapping
Sequence performance denormalization
BigQuery partition-aware loading
Nested activity log flattening
10×

faster than building custom BigQuery loaders and Outreach API scripts

No Cloud Functions, Airflow DAGs, or API rate limit management required

Auto-generated reports

Redbird can pull from BigQuery and Outreach simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either BigQuery or Outreach.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from BigQuery into Outreach, or from Outreach back into BigQuery. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any BigQuery query result or Outreach activity event, then update records, sync data, or trigger workflows in either system.

BigQuery
Triggers & Actions
Trigger

Query returns new rows

Trigger when a scheduled SQL query identifies new records, high-value accounts, or threshold events in your warehouse.

Trigger

Table updated or loaded

Detect when specific BigQuery tables receive new data from your ETL pipelines or streaming ingestion.

Trigger

ML model prediction score changes

Run when BigQuery ML models generate new lead scores, churn predictions, or propensity scores for prospects.

Action

Insert rows into table

Write Outreach activity data, engagement metrics, or enriched prospect information into BigQuery tables.

Action

Run query and return results

Execute SQL queries to fetch scoring data, segment definitions, or analytics to enrich Outreach records.

Action

Update partitioned table

Merge or append data into date-partitioned BigQuery tables while maintaining proper partition structure.

Outreach
Triggers & Actions
Trigger

Sequence step completed

Fire when prospects complete sequence steps, enabling analysis of engagement patterns and timing.

Trigger

Prospect replied or engaged

Trigger on email replies, link clicks, or other engagement signals captured by Outreach sequences.

Trigger

Call logged or meeting booked

Detect when reps log calls or prospects book meetings through Outreach's scheduling features.

Action

Update prospect custom fields

Push lead scores, ICP fit signals, or enrichment data from BigQuery into Outreach prospect records.

Action

Add prospect to sequence

Enroll prospects into targeted sequences based on product behavior, usage milestones, or predictive signals.

Action

Create or update account fields

Sync account-level analytics, health scores, or aggregated metrics from BigQuery to Outreach accounts.

BigQuery
+
Outreach

Ready to connect your stack?

Sync BigQuery with Outreach in minutes and automate the data flows between your warehouse and sales execution platform. Start building smarter sales workflows powered by your complete data stack.

Get started → Book a demo