Stop exporting CSVs and writing custom scripts to sync your data warehouse with your marketing automation platform. Redbird AI connects BigQuery and Marketo so your marketing team can act on warehouse insights while your data team gets clean engagement data back into analytics—all without manual intervention.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push product engagement metrics, feature adoption signals, and usage milestones from your data warehouse into Marketo lead records. Update lead scores and trigger nurture campaigns based on actual product behavior, not just email clicks.
Query BigQuery for account-level signals like contract value, product tier, or usage trends, then automatically create and update Marketo segmentations and smart lists. Power account-based campaigns with your most comprehensive data source.
Capture email opens, clicks, unsubscribes, form fills, and program status changes from Marketo and write them to BigQuery tables. Build unified customer journey analytics and multi-touch attribution models on complete marketing data.
Pull predictive scores and calculated metrics from your BigQuery ML models or analytics tables into Marketo custom fields. Route high-value leads to sales faster and trigger retention campaigns for at-risk accounts automatically.
Automatically pull campaign metrics, program performance, and lead conversion data from Marketo into BigQuery tables. Combine marketing automation data with web analytics, CRM, and product data for complete funnel analysis.
Monitor data quality rules in BigQuery and send Marketo notifications when null values, duplicate records, or schema changes could impact campaign targeting. Catch data issues before they reach your audience.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize BigQuery and Marketo with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both BigQuery's table schemas and column types and Marketo's lead fields, program structures, and API limits—so your automations work reliably at enterprise scale.
Redbird maps BigQuery columns to Marketo custom fields automatically, handles data type conversions between SQL and Marketo's field types, and respects API rate limits during bulk syncs. The AI understands nested and repeated fields in BigQuery, manages Marketo's lead partition logic, and routes data through the right objects whether you're syncing leads, companies, or program membership. No need to write transformation logic or manage API tokens manually.
faster than building custom ETL scripts between BigQuery and Marketo
Redbird can pull from BigQuery and Marketo simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either BigQuery or Marketo.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from BigQuery into Marketo, or from Marketo back into BigQuery. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from new query results in BigQuery or lead activity in Marketo—then take action in either system.
Trigger when new records appear in a specified table or view, like scored leads or calculated metrics.
Run a BigQuery SQL query on schedule and trigger when results meet specified conditions.
Detect when columns are added, removed, or modified in a BigQuery table.
Insert new records or append data to existing BigQuery tables with automatic schema mapping.
Execute custom SQL queries to transform, aggregate, or update data in your warehouse.
Dynamically generate or modify SQL views based on external triggers or changing requirements.
Trigger when a new lead is created or when specific field values change on existing leads.
Fire when a lead's behavioral or demographic score crosses a defined threshold.
Detect when leads move through program statuses like registered, attended, or converted.
Add new leads to Marketo or update existing lead fields with data from your warehouse.
Enroll leads in nurture programs, events, or campaigns based on BigQuery audience criteria.
Modify lead partition assignments or adjust behavioral and demographic scores dynamically.
See how Redbird AI can sync BigQuery and Marketo in minutes—no code required. Connect your data warehouse to marketing automation and stop choosing between data depth and campaign speed.