Redbird AI syncs survey responses into your data warehouse and enriches feedback with enterprise context automatically. Stop manually exporting CSV files, writing custom API scripts, or waiting on engineering to pipe Qualtrics data into Synapse for analysis.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically load new survey completions, NPS scores, and feedback text into dedicated Synapse tables as responses come in. Keep your warehouse up-to-date without batch exports or manual uploads. Join survey data with customer records, transactions, and behavioral analytics for complete experience insights.
Pull account tier, purchase history, support tickets, and lifetime value from Synapse into Qualtrics contact data before survey deployment. Target the right audiences with accurate segmentation and add warehouse context to every response. Eliminate disconnected feedback that lacks business context.
Automatically send satisfaction surveys when Synapse detects high-value purchases, completed onboarding milestones, or support case closures. Use warehouse logic to determine survey timing and recipient selection. Close the feedback loop without manual coordination between data and CX teams.
Join NPS scores, CSAT ratings, and open-text feedback with revenue, churn risk, and product usage from your warehouse. Automate refresh cycles so Power BI and reporting tools always show current survey metrics alongside operational data. Replace fragmented point-in-time exports with live integrated views.
Monitor incoming survey data and trigger notifications in Synapse-connected systems when VIP customers submit low scores or negative feedback. Route alerts with full customer context from the warehouse for immediate action. Catch experience issues before they impact retention.
Automatically move completed survey projects, response history, and panel data into Synapse data lake storage for compliance and trend analysis. Maintain multi-year feedback archives without hitting Qualtrics storage limits. Run longitudinal studies and year-over-year comparisons on complete historical datasets.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Azure Synapse and Qualtrics with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Azure Synapse's dedicated SQL pools, Spark tables, and data lake structures alongside Qualtrics' survey schemas, response metadata, and embedded data fields.
Redbird automatically maps Qualtrics question IDs, response codes, and embedded data to Synapse table columns and data types. It handles survey branching logic, multi-select questions, and nested answer structures when flattening into warehouse schemas. The platform understands Synapse's distributed architecture and optimizes bulk loads, partitioning strategies, and incremental updates based on survey volume and response patterns. No custom ETL code or manual field mapping required.
faster than building custom Qualtrics API integrations and Synapse pipeline scripts
Redbird can pull from Azure Synapse and Qualtrics simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Azure Synapse or Qualtrics.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Azure Synapse into Qualtrics, or from Qualtrics back into Azure Synapse. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any survey event in Qualtrics or warehouse change in Azure Synapse.
Fires when records are inserted into specified SQL pool tables or Spark tables.
Triggers when a scheduled SQL query detects matching conditions or threshold breaches.
Detects new or modified Parquet, CSV, or JSON files in linked ADLS Gen2 storage.
Bulk load new rows into dedicated SQL pool or Spark tables with proper type casting.
Execute parameterized queries for lookups, aggregations, or materialized view refreshes.
Modify specific rows based on key matching for enrichment or status updates.
Fires when a respondent finishes a survey, capturing all answers and embedded data.
Triggers when specific experience metrics are submitted, with score thresholds available.
Detects when email invitations or panel distributions are deployed to contacts.
Add new panel members or update embedded data fields with warehouse attributes.
Send targeted surveys to specific contacts or mailing lists based on warehouse events.
Enrich existing survey responses with additional context from external systems post-completion.
Join experience data and enterprise analytics in minutes. Redbird AI handles the complexity of syncing Azure Synapse with Qualtrics so your team can focus on insights, not integration code.