Connect Azure Synapse and
Pinterest Ads with AI

Sync audience segments, campaign performance, and conversion data between your Azure data warehouse and Pinterest advertising platform. Stop manually exporting CSVs, building custom API scripts, or waiting on engineering for every audience refresh or reporting update.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync high-value customer segments from Synapse to Pinterest as custom audiences

Export customer lists, RFM segments, or predictive models from Azure Synapse directly to Pinterest Ads as matched audiences. Automatically refresh audience memberships as your warehouse data updates, ensuring targeting stays current without manual uploads.

Pull Pinterest campaign metrics into Synapse for unified marketing attribution

Stream daily campaign performance, pin engagement, and conversion data from Pinterest Ads into Azure Synapse tables. Combine Pinterest spend and performance with other marketing channels for cross-platform attribution modeling and ROI analysis.

Update product catalog feeds in Pinterest from Synapse inventory tables

Automatically push product catalog updates from your Synapse-based inventory system to Pinterest shopping campaigns. Keep pricing, availability, and product attributes synchronized without manual catalog file exports or FTP uploads.

Enrich Pinterest conversion events with customer lifetime value from Synapse

Match Pinterest conversion IDs back to customer records in Azure Synapse and append LTV, purchase history, or segment information. Route enriched conversion data to downstream analytics to understand which Pinterest campaigns drive highest-value customers.

Alert on Pinterest budget pacing anomalies based on Synapse warehouse targets

Monitor Pinterest Ads daily spend against budget targets and revenue forecasts stored in Azure Synapse. Trigger Slack or email alerts when campaigns are over or under-pacing relative to warehouse-tracked business goals.

Archive Pinterest campaign creative performance to Synapse for long-term analysis

Continuously capture pin-level creative performance, audience targeting details, and A/B test results from Pinterest into Azure Synapse fact tables. Build historical datasets for creative performance modeling and longitudinal campaign analysis beyond Pinterest's retention window.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Azure Synapse and Pinterest Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands Azure Synapse table schemas, partitioning strategies, and SQL analytics workloads alongside Pinterest Ads campaign structures, audience matching requirements, and conversion tracking formats.

AI that speaks both SQL analytics and Pinterest campaign APIs

Redbird maps Synapse customer dimension tables to Pinterest matched audience formats, handling email hashing and MAIDs without custom code. It recognizes campaign hierarchy structures, automatically flattening nested Pinterest API responses into normalized Synapse fact tables. The system understands Synapse dedicated SQL pools and serverless queries, optimizing data extraction methods based on your warehouse architecture. When syncing audiences, Redbird validates row counts, detects schema drift in product catalogs, and handles Pinterest's async job polling automatically.

Customer ID and email matching
Campaign hierarchy normalization
Product catalog schema mapping
Conversion event enrichment
10×

faster audience syncs than building custom Synapse stored procedures and Pinterest API integrations

No Azure Functions, Logic Apps orchestration, or maintaining Python scripts for API pagination and error handling

Auto-generated reports

Redbird can pull from Azure Synapse and Pinterest Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Azure Synapse or Pinterest Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Azure Synapse into Pinterest Ads, or from Pinterest Ads back into Azure Synapse. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from warehouse table updates, scheduled Synapse queries, Pinterest campaign changes, or daily performance thresholds.

Azure Synapse
Triggers & Actions
Trigger

Table row count changes

Trigger when specific Synapse tables reach threshold row counts or detect new partition additions.

Trigger

Scheduled SQL query result

Run Synapse SQL queries on schedule and trigger workflows when results meet conditions.

Trigger

Pipeline completion event

Detect when Azure Synapse integration pipelines finish running or encounter errors.

Action

Execute parameterized query

Run dynamic SQL queries against Synapse with variables from upstream workflow steps.

Action

Bulk insert to warehouse table

Write batched records from Pinterest or other sources into Synapse fact or dimension tables.

Action

Update dimension records

Upsert enriched customer or product attributes back into Synapse dimension tables.

Pinterest Ads
Triggers & Actions
Trigger

Campaign budget threshold reached

Trigger when Pinterest campaigns hit spending thresholds or daily budget caps.

Trigger

New conversion recorded

Detect when Pinterest tracks new conversion events for specific campaign or audience segments.

Trigger

Campaign status change

Monitor when Pinterest campaigns are paused, activated, or encounter delivery issues.

Action

Create or update audience

Upload customer lists from Synapse to Pinterest as matched custom audiences with automatic hashing.

Action

Update product catalog

Push product feed updates from warehouse inventory tables to Pinterest shopping catalogs.

Action

Adjust campaign budgets

Programmatically modify Pinterest campaign daily or lifetime budgets based on Synapse performance data.

Azure Synapse
+
Pinterest Ads

Ready to connect your stack?

Sync Azure Synapse with Pinterest Ads in minutes. Start automating audience exports, campaign reporting, and catalog updates without writing API code or managing pipeline infrastructure.

Get started → Book a demo