Connect AppsFlyer and
Walmart Marketplace with AI

Sync mobile attribution data with your Walmart seller performance in real time. Stop manually reconciling app install campaigns with marketplace conversions, building reports across systems, or exporting CSVs to analyze which acquisition channels drive actual retail sales.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Attribute Walmart marketplace conversions back to mobile app acquisition campaigns

When users install your shopping app through paid campaigns and later purchase on Walmart Marketplace, automatically match conversion events to original attribution data. Calculate true ROAS by linking AppsFlyer campaign IDs to Walmart order revenue and build a complete customer journey view.

Trigger Walmart inventory updates based on mobile campaign performance spikes

Monitor AppsFlyer install and event volume by product SKU in real time. Automatically adjust Walmart Marketplace inventory levels and pricing when mobile campaigns drive unexpected traffic, preventing stockouts during high-performing acquisition periods.

Build unified acquisition-to-sale reporting across app installs and marketplace orders

Combine AppsFlyer campaign metrics with Walmart Marketplace sales velocity, search ranking, and order data into consolidated reports. Track how mobile user acquisition influences marketplace performance without manual data joins or spreadsheet exports.

Sync Walmart product listing performance back to AppsFlyer for deep linking optimization

Pull Walmart search ranking, conversion rate, and product page metrics into AppsFlyer custom dimensions. Optimize mobile deep linking campaigns by identifying which SKUs perform best on the marketplace and adjusting acquisition spend accordingly.

Alert teams when mobile-driven users show low Walmart marketplace conversion rates

Detect when users acquired through specific AppsFlyer campaigns install your app but fail to convert on Walmart Marketplace. Trigger alerts to adjust targeting, creative, or product availability when attribution data reveals friction in the purchase path.

Archive AppsFlyer cohort behavior alongside Walmart order and fulfillment history

Create complete customer records by merging AppsFlyer install cohorts, in-app behavior patterns, and LTV estimates with Walmart Marketplace order history, return rates, and repeat purchase data. Build long-term analytics datasets without custom ETL pipelines.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize AppsFlyer and Walmart Marketplace with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands AppsFlyer's attribution models and event schemas alongside Walmart Marketplace's seller API structure, order taxonomy, and SKU-level performance metrics.

AI that maps attribution data to marketplace performance automatically

Redbird reads AppsFlyer's campaign hierarchies, media source naming conventions, postback events, and custom in-app events. It matches those against Walmart's item IDs, order line details, seller performance metrics, and inventory feeds. The AI handles timezone mismatches between attribution timestamps and order creation dates, reconciles product identifiers across systems, and joins user behavior patterns with SKU-level sales velocity without manual field mapping.

Campaign-to-SKU matching
Attribution window logic
Order-level revenue reconciliation
Cross-platform user identity resolution
10×

faster than building custom pipelines between attribution platforms and marketplace seller APIs

No API documentation parsing, no webhook management, no manual schema mapping between mobile analytics and e-commerce systems

Auto-generated reports

Redbird can pull from AppsFlyer and Walmart Marketplace simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or Walmart Marketplace.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from AppsFlyer into Walmart Marketplace, or from Walmart Marketplace back into AppsFlyer. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any attribution event in AppsFlyer or any marketplace activity in Walmart — Redbird handles the rest.

AppsFlyer
Triggers & Actions
Trigger

New app install attributed to campaign

Fires when AppsFlyer records a new install with attribution to a specific media source, campaign, or ad set.

Trigger

In-app purchase or conversion event recorded

Triggers when a user completes a tracked in-app action like purchase, add-to-cart, or product view in your mobile app.

Trigger

Campaign ROAS threshold crossed

Activates when a campaign's return on ad spend exceeds or falls below configured performance thresholds.

Action

Create custom audience segment

Build and populate AppsFlyer audiences based on Walmart purchase behavior or marketplace activity patterns.

Action

Update user LTV estimate with marketplace data

Push Walmart order revenue back to AppsFlyer to enrich lifetime value calculations with cross-channel sales.

Action

Tag attribution events with Walmart SKU metadata

Append product identifiers, category data, or marketplace performance metrics to AppsFlyer event properties.

Walmart Marketplace
Triggers & Actions
Trigger

New order received on Walmart Marketplace

Fires when a customer places an order for your products, including order details, SKUs, and revenue.

Trigger

Product listing drops below search ranking threshold

Triggers when your item's position in Walmart search results falls below a configured rank for target keywords.

Trigger

Inventory level reaches restock threshold

Activates when available inventory for a SKU drops to a specified quantity requiring replenishment action.

Action

Update product listing with campaign-driven metadata

Modify product titles, descriptions, or attributes based on which mobile campaigns are driving the most qualified traffic.

Action

Adjust pricing based on acquisition cost trends

Change Walmart product pricing dynamically when AppsFlyer data shows changes in customer acquisition cost or LTV by segment.

Action

Sync inventory availability with mobile campaign status

Automatically update stock levels or pause listings when high-performing mobile campaigns risk creating stockouts.

AppsFlyer
+
Walmart Marketplace

Ready to connect your stack?

See how Redbird AI syncs AppsFlyer attribution data with Walmart Marketplace performance — no custom integration work required. Connect your tools and start automating in minutes.

Get started → Book a demo