Connect AppsFlyer and
Walmart Luminate with AI

Sync mobile attribution data with Walmart retail sales automatically. Stop exporting AppsFlyer campaign metrics and manually cross-referencing them against Luminate point-of-sale data. Redbird AI connects your mobile marketing performance directly to in-store outcomes.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Correlate mobile install campaigns with Walmart point-of-sale lift by SKU

Automatically match AppsFlyer campaign cohorts to Walmart Luminate basket and sales data. Track which mobile acquisition channels drive the highest incremental in-store purchase volume. Surface ROAS that includes both digital and physical shelf conversions.

Alert on attribution anomalies when Walmart inventory shifts impact app engagement

Monitor Luminate out-of-stock events and supply chain disruptions, then cross-check AppsFlyer retargeting performance. Get notified when mobile engagement drops correlate with Walmart shelf availability issues. Pause campaigns automatically when inventory can't support demand.

Build weekly reports combining mobile LTV with Walmart basket penetration metrics

Merge AppsFlyer cohort lifetime value data with Luminate category and basket behavior. Automatically generate executive summaries showing how app users shop differently at Walmart versus non-app customers. Track incremental basket size and frequency by acquisition source.

Sync Walmart shopper segment performance back to AppsFlyer for audience optimization

Identify high-value shopper segments from Luminate purchase patterns and frequency data. Push these insights to AppsFlyer to refine lookalike targeting and suppression lists. Optimize mobile acquisition toward shoppers who demonstrate favorable in-store behavior.

Archive daily snapshots of attribution and retail data for historical trend analysis

Capture daily AppsFlyer campaign performance alongside Walmart Luminate sales velocity and share metrics. Build a unified historical dataset that connects mobile marketing spend to retail shelf performance over time. Enable year-over-year comparisons that account for both channels.

Automate geo-level campaign pacing based on regional Walmart sales velocity

Monitor Luminate store-level and DMA sales trends, then dynamically adjust AppsFlyer geo-targeted campaigns. Scale mobile spend in regions where Walmart velocity is accelerating. Reduce acquisition budget where retail sales are slowing or inventory is constrained.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize AppsFlyer and Walmart Luminate with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both AppsFlyer's attribution schema and Walmart Luminate's retail data structure, so you can connect mobile marketing performance to point-of-sale outcomes without custom ETL.

AI that speaks attribution metrics and retail analytics

Redbird maps AppsFlyer's campaign IDs, cohort windows, conversion events, and channel taxonomies to Luminate's UPCs, store clusters, basket transactions, and shopper segments. Our AI handles date alignment between install timestamps and POS transaction windows, normalizes geographies across mobile DMAs and Walmart trade areas, and joins user-level attribution to anonymized shopper behavior. No need to build custom data dictionaries or maintain complex transformation logic.

Campaign-to-SKU matching
Cohort-to-basket correlation
Geo normalization across systems
Event timestamp alignment
10×

faster than exporting CSVs and pivoting attribution against retail data in spreadsheets

No manual downloads from AppsFlyer dashboards, no wrestling with Luminate data exports, no pivot table gymnastics to match campaigns to SKUs

Auto-generated reports

Redbird can pull from AppsFlyer and Walmart Luminate simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or Walmart Luminate.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from AppsFlyer into Walmart Luminate, or from Walmart Luminate back into AppsFlyer. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any campaign event in AppsFlyer or any sales threshold in Walmart Luminate, then take action across your entire stack.

AppsFlyer
Triggers & Actions
Trigger

Campaign crosses ROAS threshold

Fires when an AppsFlyer campaign or ad set reaches a defined return on ad spend benchmark.

Trigger

Cohort LTV updates

Triggers when lifetime value calculations refresh for a specific install cohort or time window.

Trigger

Fraud detection event logged

Activates when AppsFlyer flags suspicious installs or click injection activity on a campaign.

Action

Export cohort attribution data

Pull detailed install, event, and revenue attribution for specified cohorts or date ranges.

Action

Update audience segment

Modify retargeting audience definitions or suppression lists based on in-app behavior criteria.

Action

Tag campaigns with custom metadata

Apply labels or custom dimensions to AppsFlyer campaigns for downstream analysis and reporting.

Walmart Luminate
Triggers & Actions
Trigger

SKU sales velocity drops below threshold

Fires when Walmart Luminate reports a specified product's sales rate declines past a defined level.

Trigger

Inventory out-of-stock event

Triggers when Luminate data shows a product has fallen below stock thresholds across store clusters.

Trigger

Shopper basket penetration changes

Activates when the percentage of baskets containing your category or brand shifts beyond set parameters.

Action

Query point-of-sale data by SKU

Retrieve granular transaction, units sold, and revenue data for specific products or categories.

Action

Pull store-level inventory positions

Extract current on-hand quantities and supply chain metrics across Walmart locations or clusters.

Action

Export shopper segment analysis

Download anonymized shopper behavior patterns, repeat purchase rates, and basket composition data.

AppsFlyer
+
Walmart Luminate

Ready to connect your stack?

See how Redbird AI connects AppsFlyer mobile attribution to Walmart Luminate retail data so you can measure true omnichannel ROAS without manual data wrangling.

Get started → Book a demo