Connect Apollo and
Meta Ads with AI

Automate the flow between sales intelligence and paid social campaigns. Stop manually exporting prospect lists, recreating audiences in Ads Manager, and guessing which accounts to retarget. Redbird AI syncs Apollo contact data directly into Meta custom audiences and surfaces ad performance back to your outbound team.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Apollo prospect lists to Meta Ads as custom audiences automatically

When your sales team builds a new targeted list in Apollo, automatically create or update a corresponding custom audience in Meta Ads. Match contacts by email and phone for precise targeting. Keep audiences fresh as new prospects are added or removed from Apollo lists.

Enrich Apollo contacts with Meta Ads engagement and conversion data

Flow Meta ad engagement signals back into Apollo contact records. Track which prospects clicked or converted on paid social campaigns and use that intelligence to prioritize outbound sequences. Close the loop between paid acquisition and sales outreach.

Create lookalike audiences from Apollo's high-intent prospect segments automatically

Identify your best-performing prospect segments in Apollo based on engagement or deal stage, then automatically generate Meta lookalike audiences. Scale outbound success patterns into paid acquisition without manual CSV exports or audience recreation.

Exclude Apollo contacted prospects from Meta ad spend to reduce waste

Automatically build suppression audiences in Meta Ads from Apollo contacts currently in active sequences or recently contacted. Prevent spending ad budget on prospects already receiving personalized outbound outreach. Update exclusions daily as sequences progress.

Alert sales when target accounts engage with Meta ad campaigns

Monitor Meta Ads for engagement from Apollo target account lists and trigger immediate alerts to account owners. Surface ad clicks, video views, or form submissions from high-value prospects so sales can time their outreach perfectly.

Report on cross-channel performance by matching Apollo sequences to Meta campaigns

Combine Apollo email engagement metrics with Meta Ads performance data for the same prospect cohorts. Analyze which combination of paid social and outbound sequences drives the highest conversion rates. Build unified reports without stitching together disparate exports.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Apollo and Meta Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Apollo's contact database structure and Meta's custom audience API, automatically mapping fields and handling format requirements without manual configuration.

AI that understands both sales intelligence and ad platform schemas

Redbird's AI natively reads Apollo's contact records, list memberships, engagement scores, and account hierarchies. It automatically formats data to match Meta's custom audience requirements, handling email hashing, phone normalization, and multi-identifier matching. The system understands campaign structures, audience types, and conversion events in Meta Ads, then intelligently maps performance data back to Apollo contact fields and custom attributes.

Contact list to custom audience mapping
Email and phone hashing for privacy
Engagement score enrichment
Account-based audience building
10×

faster audience syncs than exporting CSVs and manually uploading to Ads Manager

No format conversion, SHA-256 hashing scripts, or duplicate audience management required

Auto-generated reports

Redbird can pull from Apollo and Meta Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Apollo or Meta Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Apollo into Meta Ads, or from Meta Ads back into Apollo. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in Apollo or Meta Ads and take action across both platforms instantly.

Apollo
Triggers & Actions
Trigger

Contact added to Apollo list

Fires when a prospect is added to a specific list or segment in Apollo.

Trigger

Sequence status changes

Triggers when a contact enters, completes, or bounces from an email sequence.

Trigger

Contact engagement threshold reached

Fires when a prospect hits a defined engagement score or activity level in Apollo.

Action

Add contact to Apollo list

Add a prospect to a specific list or segment for targeting or exclusion purposes.

Action

Update contact custom fields

Write ad performance data or engagement signals into custom fields on Apollo contact records.

Action

Create or update account record

Enrich Apollo account records with aggregated ad engagement data at the company level.

Meta Ads
Triggers & Actions
Trigger

Ad campaign performance threshold met

Fires when a Meta campaign reaches specified spend, impression, or conversion thresholds.

Trigger

Custom audience size changes

Triggers when a custom audience grows or shrinks beyond defined parameters.

Trigger

Conversion event recorded

Fires when a user completes a tracked conversion event from a Meta ad.

Action

Create or update custom audience

Build or refresh a custom audience in Meta Ads from Apollo contact lists or segments.

Action

Add users to exclusion audience

Populate suppression audiences to prevent ad delivery to actively contacted prospects.

Action

Pause or activate ad campaigns

Programmatically control campaign status based on Apollo list changes or business logic.

Apollo
+
Meta Ads

Ready to connect your stack?

Sync Apollo sales intelligence with Meta Ads targeting in minutes. Connect both platforms to Redbird AI and start automating audience syncs, enrichment workflows, and cross-channel reporting today.

Get started → Book a demo