Redbird AI syncs your Apollo sales intelligence and engagement data directly into Looker for accurate, real-time revenue analytics. Stop exporting CSV files, manually updating dashboards, or chasing down outbound metrics across disconnected systems.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically stream email opens, clicks, and reply rates from Apollo sequences into your Looker dashboards. Surface which messaging, timing, and targeting drives pipeline without manual reporting. Keep executive and GTM teams aligned on what's working in real-time.
Monitor how effectively your CRM is enriched with Apollo contact and company data. Track enrichment rates, data freshness, and coverage gaps across territories and segments. Identify where sales teams need better prospect intelligence.
When your product usage analytics or ICP scoring models in Looker identify expansion or lookalike accounts, automatically push those companies to Apollo for prospecting. Build targeted sequences around behavioral signals, not just firmographics.
Analyze which industries, company sizes, and technographic filters in Apollo deliver the highest reply and conversion rates. Connect list-building criteria to downstream pipeline metrics. Optimize targeting before you scale outbound spend.
Set thresholds for daily outbound activity, response rates, or contact quality in Looker. Automatically notify managers when reps or regions fall behind. Turn engagement data into coaching moments before quota risk becomes critical.
Connect Apollo's campaign-level engagement metrics with closed-won revenue tracked in your data warehouse. Build multi-touch attribution that includes top-of-funnel outbound activity. Prove which channels and sequences drive actual pipeline, not just meetings.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Apollo and Looker with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Apollo's engagement schema and Looker's semantic modeling layer, so your sales intelligence flows into governed metrics without transformation work.
Redbird maps Apollo's contact enrichment fields, sequence touchpoints, and campaign metrics to your LookML dimensions and measures automatically. Our AI recognizes when Apollo's account-level engagement should roll up to territory views, when contact-level activity needs to join with CRM opportunity data, and how to handle Apollo's custom field structures within Looker's governed data model. No manual field mapping or brittle ETL pipelines required.
faster than building Apollo reporting with scheduled exports and Looker PDTs
Redbird can pull from Apollo and Looker simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Apollo or Looker.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Apollo into Looker, or from Looker back into Apollo. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start from any sales activity in Apollo or any metric threshold in Looker, then automate what happens next across your entire stack.
Fires when a prospect reaches a specific touchpoint in an Apollo email sequence.
Triggers when Apollo enriches a contact or company record with new verified data.
Activates when aggregate reply rate, open rate, or other campaign metric crosses a defined level.
Build a new Apollo list with specified targeting filters and company criteria.
Enroll specific contacts into an existing Apollo email sequence or cadence.
Pull verified contact and company data from Apollo to update an existing record.
Fires when a Looker alert detects a KPI has crossed a threshold or anomaly pattern.
Triggers when a scheduled Looker report runs, providing fresh dataset results.
Activates when a saved Looker Explore query completes and returns matching records.
Generate a new Looker report or update an existing Look with fresh query parameters.
Set up automated delivery of a Looker dashboard to specific stakeholders or channels.
Push transformed data into a Looker PDT for use in downstream analysis and reporting.
Connect Apollo and Looker in minutes, not weeks. Redbird AI handles the schema mapping, transformations, and ongoing sync so your GTM team gets accurate outbound analytics without the engineering backlog.