Connect Apollo and
Azure Synapse with AI

Redbird AI syncs your Apollo sales intelligence directly into Azure Synapse for enterprise analytics. Stop exporting CSVs, manually updating warehouse tables, or waiting on engineering to build data pipelines. Automate the flow from prospecting activity to analytical insights.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Stream Apollo engagement data to Synapse for revenue analytics dashboards

Automatically sync email opens, clicks, and reply data from Apollo sequences into Synapse fact tables. Power Power BI dashboards tracking campaign performance, response rates, and pipeline velocity without manual exports or stale data.

Load Apollo prospecting lists into Synapse for account-level enrichment and scoring

Push newly created Apollo contact and company lists to Synapse tables as they're built. Join with firmographic data, intent signals, and CRM history to calculate account scores and prioritize outreach before sequences launch.

Archive historical Apollo campaign metrics to Synapse for long-term trend analysis

Automatically capture campaign-level metrics, sequence performance, and contact engagement history into Synapse dimension tables. Build year-over-year outbound performance reports and retention analytics without Apollo data retention limits.

Sync Synapse-calculated ideal customer profiles back to Apollo for targeted prospecting

Run ML models or SQL analytics in Synapse to identify high-value account attributes, then push those criteria back to Apollo as saved search filters. Enable reps to prospect from data science-backed segments without manual list uploads.

Trigger Apollo sequences when Synapse detects product usage or intent signals

Monitor Synapse tables tracking product events, website activity, or third-party intent data. Automatically add contacts to targeted Apollo sequences when behavioral thresholds are met, connecting product-led and outbound motions.

Create daily Apollo activity rollups in Synapse for executive reporting workflows

Aggregate daily Apollo touchpoints, new contacts added, sequences launched, and meetings booked into Synapse summary tables. Feed executive dashboards and weekly pipeline reviews with consistent, warehouse-backed sales development metrics.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Apollo and Azure Synapse with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Apollo's contact and engagement schemas alongside Synapse's dimensional modeling patterns, so your sales intelligence flows into analytical workloads without transformation scripts.

AI that maps Apollo objects to Synapse analytical schemas

Redbird's AI interprets Apollo's contact records, sequence steps, email events, and call logs, then intelligently maps them to Synapse fact and dimension tables. It handles nested engagement arrays, de-duplicates contact records across campaigns, and normalizes timestamps for time-series analytics. The system recognizes when Apollo custom fields should become Synapse columns versus embedded JSON, and automatically partitions large historical datasets for optimal query performance.

Contact & company dimension building
Event stream fact table population
Campaign attribution modeling
Incremental load orchestration
10×

faster than building Spark jobs to parse Apollo exports and load Synapse tables

No custom ETL scripts, API polling logic, or data engineering backlog required

Auto-generated reports

Redbird can pull from Apollo and Azure Synapse simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Apollo or Azure Synapse.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Apollo into Azure Synapse, or from Azure Synapse back into Apollo. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any Apollo prospecting event or Synapse analytical workflow — Redbird handles the orchestration across both platforms.

Apollo
Triggers & Actions
Trigger

New contact added to list

Fires when a contact is added to any Apollo list or specific saved search.

Trigger

Email sequence event occurs

Triggers on email sent, opened, clicked, replied, or bounced within any sequence.

Trigger

Contact stage changes

Fires when a contact moves between Apollo pipeline stages or engagement statuses.

Action

Add contact to sequence

Enroll a contact in a specific Apollo email sequence with customizable starting step.

Action

Update contact custom fields

Write data back to Apollo contact records, updating custom fields with Synapse-calculated values.

Action

Create or update company record

Enrich Apollo company profiles with firmographic data stored in Synapse analytical tables.

Azure Synapse
Triggers & Actions
Trigger

New rows inserted in table

Fires when data is added to a specified Synapse table or view, with optional filter conditions.

Trigger

SQL query returns results

Triggers when a scheduled query produces results, enabling analytics-driven automation workflows.

Trigger

Pipeline run completes

Fires when a Synapse pipeline finishes, whether successful or failed, to chain dependent processes.

Action

Insert or upsert table rows

Write Apollo data to Synapse tables with merge logic to handle updates and prevent duplicates.

Action

Execute SQL or Spark notebook

Run analytical workloads on newly synced Apollo data, triggering transformations or scoring models.

Action

Update dedicated SQL pool

Refresh materialized views or aggregate tables with latest Apollo engagement metrics for reporting.

Apollo
+
Azure Synapse

Ready to connect your stack?

Stop building custom pipelines between Apollo and Azure Synapse. Redbird AI connects your sales intelligence to your data warehouse in minutes, not sprints.

Get started → Book a demo