Connect Amazon Seller Central and
SAP with AI

Sync Amazon Seller Central orders, inventory, and sales data directly into SAP without manual exports or custom middleware. Redbird AI automates the flow between your marketplace operations and enterprise systems, eliminating spreadsheets and keeping your financial records accurate in real time.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync Amazon orders to SAP sales orders and financials automatically

When new orders arrive in Amazon Seller Central, Redbird creates corresponding sales orders in SAP with accurate line items, pricing, and customer data. Revenue is posted to the correct cost centers and general ledger accounts without manual data entry.

Update Amazon inventory levels from SAP stock and warehouse data

Pull real-time inventory quantities from SAP materials management and update available stock in Amazon Seller Central. Prevent overselling and stockouts by keeping marketplace listings synchronized with your actual warehouse positions across distribution centers.

Post Amazon marketplace fees and advertising costs to SAP financials

Automatically extract fulfillment fees, referral fees, and advertising spend from Amazon Seller Central and post them to the appropriate expense accounts in SAP. Finance teams get complete P&L visibility without manual reconciliation of marketplace charges.

Create SAP purchase requisitions based on Amazon inventory velocity and reorder points

Analyze sales velocity and stock levels in Amazon Seller Central, then generate purchase requisitions in SAP when inventory falls below thresholds. Procurement teams can replenish fast-moving SKUs before stockouts impact revenue.

Reconcile Amazon settlement reports against SAP accounts receivable and bank deposits

Match Amazon's biweekly settlement reports to bank deposits and accounts receivable entries in SAP automatically. Redbird identifies discrepancies, allocates payments to the correct invoices, and flags exceptions for finance review.

Update product pricing in Amazon from SAP cost-plus rules and margin targets

When product costs change in SAP materials management, Redbird recalculates prices based on your margin rules and updates listings in Amazon Seller Central. Maintain profitability across your catalog without manual price sheet uploads.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Amazon Seller Central and SAP with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Amazon Seller Central's order structures, settlement reports, and inventory feeds alongside SAP's sales documents, material master records, and financial posting logic.

AI that speaks both marketplace operations and enterprise ERP

Redbird maps Amazon order line items to SAP sales document types, material numbers, and pricing conditions automatically. It understands how Amazon's fees flow to G/L accounts, how FBA inventory relates to SAP storage locations, and how settlement cycles reconcile against accounts receivable. The platform handles SKU mapping, tax jurisdiction logic, multichannel fulfillment scenarios, and cost center allocation without hardcoded transformations.

Order-to-cash automation
Inventory synchronization
Financial reconciliation
SKU and material mapping
10×

faster than building custom IDOC mappings or middleware integrations

No SAP PI/PO configuration, custom BAPI development, or third-party connector licensing required

Auto-generated reports

Redbird can pull from Amazon Seller Central and SAP simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon Seller Central or SAP.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Amazon Seller Central into SAP, or from SAP back into Amazon Seller Central. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any order event, inventory change, or financial posting in either Amazon Seller Central or SAP.

Amazon Seller Central
Triggers & Actions
Trigger

New order placed

Fires when a customer completes a purchase on Amazon marketplace.

Trigger

Inventory level falls below threshold

Detects when available units for a SKU drop below your defined reorder point.

Trigger

Settlement report available

Triggers when Amazon releases a new biweekly settlement with fees and payouts.

Action

Update listing price

Change the selling price for a product SKU in Amazon Seller Central.

Action

Adjust inventory quantity

Set available stock levels for FBA or merchant-fulfilled listings.

Action

Create product listing

Add a new ASIN or SKU to your Amazon catalog with attributes and pricing.

SAP
Triggers & Actions
Trigger

Sales order created

Fires when a new sales document is posted in SAP SD module.

Trigger

Material stock change

Detects inventory movements, goods receipts, or stock transfers in SAP MM.

Trigger

Price condition updated

Triggers when product costs or pricing conditions change in material master.

Action

Create sales order

Generate a new SD sales document with line items, pricing, and delivery details.

Action

Post financial document

Create journal entries to general ledger accounts with cost center allocation.

Action

Create purchase requisition

Generate a procurement request in SAP MM for material replenishment.

Amazon Seller Central
+
SAP

Ready to connect your stack?

Stop exporting Amazon orders to CSV and manually importing them into SAP. Redbird AI connects Amazon Seller Central and SAP so your operations, finance, and supply chain teams work from a single source of truth.

Get started → Book a demo