Connect The Trade Desk and
WooCommerce with AI

Sync WooCommerce customer and order data to The Trade Desk for programmatic targeting, then route conversion events back to measure campaign performance. Stop manually exporting audience lists, reconciling attribution data, or building custom integrations to connect your ad platform with your store.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync new WooCommerce customers to The Trade Desk as targetable audience segments

Automatically push customer email lists and purchase behavior from WooCommerce into The Trade Desk audience segments. Keep your first-party data fresh for programmatic targeting without manual CSV uploads or audience list management.

Send WooCommerce purchase events to The Trade Desk for conversion tracking attribution

Route completed order data from WooCommerce to The Trade Desk as conversion pixels in real time. Measure which campaigns and creatives drive actual sales, not just clicks, with accurate post-purchase attribution.

Build high-value customer segments in The Trade Desk from WooCommerce order history

Analyze total purchase value, frequency, and product affinity in WooCommerce, then create tiered audience segments in The Trade Desk for VIP retargeting. Automatically refresh segments as customer lifetime value changes.

Generate daily campaign performance reports enriched with WooCommerce revenue and ROAS data

Pull campaign metrics from The Trade Desk and match them to WooCommerce order data by campaign ID and timestamp. Calculate true revenue attribution, ROAS, and customer acquisition cost across all programmatic channels without spreadsheet pivots.

Alert media buyers when The Trade Desk campaigns drive WooCommerce orders below target CPA

Monitor campaign performance against WooCommerce conversion data in real time. Trigger notifications when cost per acquisition exceeds thresholds or when high-performing product categories need budget reallocation.

Create lookalike audiences in The Trade Desk from WooCommerce best customer cohorts

Identify top-performing customer segments by revenue and repeat purchase rate in WooCommerce. Automatically export these audiences to The Trade Desk for lookalike modeling and prospecting campaigns across display, video, and CTV inventory.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize The Trade Desk and WooCommerce with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands The Trade Desk campaign structures and WooCommerce order schemas, so you can connect programmatic advertising data with e-commerce transactions without custom development.

Native intelligence for programmatic advertising and e-commerce data models

Redbird maps The Trade Desk campaign hierarchies, audience IDs, and impression-level logs to WooCommerce product SKUs, order line items, customer records, and payment metadata. The platform handles identity resolution between advertising cookies and customer emails, normalizes currency and timezone differences, and maintains referential integrity when matching ad impressions to purchase events. No need to document field mappings or write transformation logic for attribution windows.

Campaign & advertiser hierarchy
Order and product catalog sync
Conversion pixel mapping
Audience segment translation
10×

faster than building custom ETL between The Trade Desk API and WooCommerce webhooks

No REST API wrappers, database staging tables, or audience file formatting scripts required

Auto-generated reports

Redbird can pull from The Trade Desk and WooCommerce simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either The Trade Desk or WooCommerce.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from The Trade Desk into WooCommerce, or from WooCommerce back into The Trade Desk. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from campaign events in The Trade Desk or order activity in WooCommerce, then automate actions across both systems.

The Trade Desk
Triggers & Actions
Trigger

Campaign performance threshold crossed

Fires when a campaign exceeds or falls below spend, impression, or conversion rate targets.

Trigger

New conversion event recorded

Triggers when The Trade Desk logs a conversion pixel fire tied to a campaign impression.

Trigger

Audience segment size changes

Activates when a first-party audience segment grows or shrinks beyond defined thresholds.

Action

Create or update audience segment

Adds or refreshes a targetable audience list in The Trade Desk with customer identifiers.

Action

Pause or activate campaign

Changes campaign flight status based on performance conditions or budget depletion.

Action

Log custom conversion event

Sends a conversion pixel to The Trade Desk with revenue value and order metadata.

WooCommerce
Triggers & Actions
Trigger

Order completed

Fires when a WooCommerce order moves to completed status with payment confirmed.

Trigger

New customer registered

Triggers when a user creates an account or places their first order in WooCommerce.

Trigger

Product inventory threshold reached

Activates when stock levels for a product fall below or exceed defined quantities.

Action

Create order note

Adds internal notes to WooCommerce orders with attribution data or campaign source details.

Action

Update customer meta fields

Writes custom customer properties to WooCommerce records, such as audience segment tags.

Action

Apply coupon or discount

Generates and attaches promotional codes to WooCommerce orders based on campaign engagement.

The Trade Desk
+
WooCommerce

Ready to connect your stack?

Sync The Trade Desk and WooCommerce in minutes. Route conversion data, build audience segments, and measure true ROAS without engineering resources or manual data exports.

Get started → Book a demo