Connect Salesforce and
Workday with AI

Redbird AI syncs your CRM with your ERP so revenue and finance teams stay aligned on headcount, territories, and org structure. Stop manually exporting employee lists to update Salesforce users, reconciling sales capacity against HR records, or chasing down which reps report to whom.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Auto-provision Salesforce users when new sales reps are hired in Workday

Trigger Salesforce user creation, license assignment, and role setup the moment a new sales hire clears onboarding in Workday. Automatically assign territory, manager hierarchy, and profile based on job code and department. Eliminate IT tickets and ensure reps have CRM access on day one.

Sync Salesforce opportunity owners with current Workday org structure and reporting lines

Keep CRM ownership aligned with actual manager hierarchies by syncing Workday org changes into Salesforce role hierarchy and territory assignments. Automatically reassign opportunities when reps change managers or transfer teams. Ensure pipeline rollups and forecasts reflect real reporting structure.

Enrich Salesforce account records with Workday customer relationship and spend data

Pull Workday supplier and customer financial data into Salesforce accounts to give reps visibility into procurement spend, contract value, and billing history. Surface invoice status, payment terms, and finance contacts directly in CRM views. Enable sales to coordinate with accounts payable and customer success.

Push Salesforce closed-won revenue data into Workday for quota attainment and commission calculation

Stream opportunity close dates, deal values, and product mix from Salesforce into Workday to automate commission processing and quota tracking. Match bookings to comp plans by role and territory. Eliminate spreadsheet exports and ensure finance has real-time revenue data for payroll runs.

Alert finance when Salesforce pipeline coverage drops below headcount capacity thresholds

Cross-reference Salesforce pipeline volume against Workday sales headcount and utilization metrics to flag capacity mismatches. Notify RevOps and finance leadership when coverage ratios fall outside targets. Trigger workforce planning reviews based on actual pipeline health.

Generate executive dashboards combining Salesforce bookings with Workday headcount and CAC metrics

Merge CRM revenue data with HR headcount, attrition, and compensation to calculate true customer acquisition cost and sales efficiency. Build unified reports showing bookings per rep, ramp time, and fully-loaded sales expense. Give leadership a complete view of go-to-market productivity.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Salesforce and Workday with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Salesforce object models and Workday business objects, so you can map CRM hierarchies to HCM org structures without custom code.

AI that speaks CRM and ERP

Redbird natively understands Salesforce User, Role, and Territory hierarchies alongside Workday Worker, Supervisory Organization, and Cost Center structures. Our AI automatically maps Account Owner to Worker ID, aligns Sales Role to Job Profile, and reconciles Opportunity ARR with Revenue Recognition rules. No need to decipher Workday's nested business objects or wrangle Salesforce's role hierarchy APIs — Redbird handles schema translation, field mapping, and data normalization across both platforms.

Salesforce User ↔ Workday Worker
Role Hierarchy ↔ Supervisory Org
Account Owner ↔ Employee Assignment
Opportunity ARR ↔ Revenue Recognition
10×

faster than building Salesforce-Workday sync with custom integration middleware

No Mulesoft connectors, no SOAP API wrangling, no middleware infrastructure to maintain

Auto-generated reports

Redbird can pull from Salesforce and Workday simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Salesforce or Workday.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Salesforce into Workday, or from Workday back into Salesforce. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any Salesforce record change or Workday business process event, then take action across both systems.

Salesforce
Triggers & Actions
Trigger

Opportunity closed-won

Fires when an opportunity stage changes to closed-won with a signed contract.

Trigger

Account owner changed

Triggers when ownership transfers between users or territories are reassigned.

Trigger

User deactivated

Fires when a Salesforce user is deactivated or license is removed.

Action

Update account field

Write data to standard or custom account fields like spend, contract value, or billing contact.

Action

Reassign opportunity owner

Transfer opportunity ownership to a different user based on territory or org changes.

Action

Create or update user

Provision new Salesforce users with role, profile, and license assignments.

Workday
Triggers & Actions
Trigger

New hire completed onboarding

Fires when a new employee completes HR onboarding and is marked active in Workday.

Trigger

Job change or transfer

Triggers when an employee changes role, manager, department, or cost center.

Trigger

Termination processed

Fires when an employee termination is finalized and their last day is recorded.

Action

Update worker compensation

Write commission, bonus, or variable comp data back to employee compensation records.

Action

Create financial journal entry

Post revenue, commission expense, or sales cost allocations to Workday financials.

Action

Update supervisory organization

Modify org structure, manager assignments, or cost center hierarchies based on CRM data.

Salesforce
+
Workday

Ready to connect your stack?

See how Redbird AI syncs Salesforce and Workday to keep your revenue teams, HR systems, and finance data aligned in real time.

Get started → Book a demo