Connect PitchBook and
PostHog with AI

Sync PitchBook deal intelligence with PostHog product analytics automatically. Stop manually exporting funding data to enrich user cohorts, track competitor product moves, or correlate feature adoption with investment stage.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Enrich PostHog user profiles with PitchBook funding stage and investor data

Automatically append funding round, valuation, and investor details to PostHog user profiles based on company domain. Segment product analytics by investment stage, total raised, or lead investor to understand how fundraising correlates with feature adoption and retention.

Track competitor product activity in PitchBook deal records and market notes

Send PostHog feature launch events, A/B test results, and product milestone data to PitchBook records for competitive intelligence tracking. Maintain a unified view of competitor product velocity alongside their funding activity and market positioning.

Alert investment teams when portfolio companies hit product growth milestones

Trigger notifications in PitchBook when PostHog detects significant user growth, retention improvements, or conversion rate changes for portfolio companies. Surface product performance metrics alongside financial data for more informed investment monitoring and follow-on decisions.

Segment product analytics by investor type and syndicate composition

Automatically tag PostHog events with PitchBook investor categories, lead VC characteristics, and syndicate data. Analyze whether products backed by certain investor profiles show different adoption patterns, retention curves, or feature preferences.

Generate monthly product-market fit reports combining usage and deal flow data

Combine PostHog retention cohorts, feature adoption rates, and session data with PitchBook sector funding trends and comparable company metrics. Automatically generate reports showing how product performance stacks up against market benchmarks and investment activity in the space.

Capture product engagement signals for deal sourcing and target evaluation

Route PostHog user behavior patterns, growth trajectories, and feature adoption data into PitchBook company profiles. Enable sourcing teams to identify high-traction products before they announce funding rounds, using real product analytics as early investment signals.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize PitchBook and PostHog with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands PitchBook's financial data structures and PostHog's event schemas, so you can connect deal intelligence with product analytics without custom mapping or API work.

AI that speaks both private markets and product analytics

Redbird's AI natively understands PitchBook entities like funding rounds, investor profiles, valuations, and M&A records alongside PostHog's event properties, user cohorts, session recordings, and feature flags. It automatically maps company identifiers, normalizes funding stage taxonomies, and enriches product events with investment context. No need to manually match domain names to PitchBook records or write scripts to append funding data to user properties.

Company & domain matching
Funding stage normalization
Investor categorization
Event property enrichment
10×

faster than exporting CSVs and manually enriching PostHog cohorts with PitchBook data

No API documentation to parse, no field mapping spreadsheets, no CSV imports to schedule

Auto-generated reports

Redbird can pull from PitchBook and PostHog simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either PitchBook or PostHog.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from PitchBook into PostHog, or from PostHog back into PitchBook. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any funding event in PitchBook or product signal in PostHog.

PitchBook
Triggers & Actions
Trigger

New funding round announced

Trigger when a company closes a new financing round or updates valuation data.

Trigger

Investor portfolio change

Trigger when a VC or PE firm adds a new investment or exits a position.

Trigger

M&A activity recorded

Trigger when acquisition, merger, or strategic transaction data is updated.

Action

Update company profile notes

Append product performance metrics or competitive intelligence to PitchBook company records.

Action

Tag companies with custom attributes

Add custom fields or tags based on product analytics signals or growth indicators.

Action

Create deal sourcing alert

Flag high-potential companies in PitchBook based on product traction or engagement thresholds.

PostHog
Triggers & Actions
Trigger

User retention milestone reached

Trigger when a company's users hit specific retention cohort thresholds or DAU/MAU targets.

Trigger

Feature adoption spike detected

Trigger when feature flag rollouts or new feature adoption exceeds growth benchmarks.

Trigger

Conversion funnel change

Trigger when funnel conversion rates improve or decline beyond defined thresholds.

Action

Create custom user property

Add funding stage, valuation, or investor data as PostHog user properties for segmentation.

Action

Update cohort definitions

Automatically segment users by investment profile, funding tier, or market category.

Action

Tag events with deal context

Enrich product events with PitchBook funding metadata for richer behavioral analysis.

PitchBook
+
PostHog

Ready to connect your stack?

Sync PitchBook and PostHog in minutes. Start enriching product analytics with investment intelligence and surface product signals in your deal workflows.

Get started → Book a demo