Connect PitchBook and
Planful with AI

Automate the flow of private market data into your financial models and forecasts. Stop manually exporting deal comps, funding rounds, and valuation data from PitchBook to update investment scenarios and strategic plans in Planful.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync portfolio company financials and funding events into investment models

Automatically pull updated financials, valuation metrics, and funding round data from PitchBook for portfolio companies and targets. Redbird updates corresponding entities and assumptions in Planful models, ensuring investment scenarios reflect latest private market intelligence without manual data entry.

Enrich M&A scenario models with comparable transaction data

When building M&A or acquisition scenarios in Planful, automatically pull comparable deal multiples, transaction structures, and valuation benchmarks from PitchBook. Redbird matches industry, revenue range, and geography to populate relevant comps into your financial models.

Update strategic planning assumptions with competitor funding intelligence

Monitor competitor funding rounds, valuations, and investor activity in PitchBook and automatically update market context and competitive assumptions in Planful strategic plans. Finance teams see how competitive dynamics impact growth forecasts and resource allocation without switching platforms.

Generate investment committee reports with live PitchBook data

Build board-ready investment reports in Planful that automatically include current deal pipeline metrics, portfolio company performance data, and market trend analysis from PitchBook. Redbird refreshes data before each board cycle, eliminating last-minute research scrambles.

Alert finance when portfolio company milestones impact forecast assumptions

Trigger notifications to Planful planning owners when portfolio companies hit significant events in PitchBook—new funding rounds, leadership changes, or valuation updates. Finance can immediately assess impact on forecasts and adjust carrying values or return expectations.

Capture planned investment amounts from budgets for deal pipeline tracking

Push budgeted investment allocations and deployment targets from Planful into PitchBook deal tracking. Corporate development and finance teams align deal sourcing activity with approved capital allocation, monitoring progress against plan in real-time.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize PitchBook and Planful with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both PitchBook's private market data structures and Planful's financial planning schemas, mapping deal metrics to forecast assumptions automatically.

AI that speaks private markets and financial planning

Redbird's AI natively understands PitchBook entities—companies, deals, investors, valuations—and how they map to Planful structures like scenarios, entities, accounts, and driver-based assumptions. It intelligently matches funding round data to revenue growth assumptions, translates EBITDA multiples to valuation models, and routes sector trends to the right planning dimensions. When deal comps or portfolio metrics change, Redbird knows which forecasts, scenarios, and reports need updating.

Maps deal metrics to planning drivers
Matches comps by sector and size
Routes updates to relevant scenarios
Maintains entity relationships
10×

faster than exporting PitchBook data to spreadsheets and manually updating Planful models

No CSV exports, no copy-paste into financial models, no version control issues across tools

Auto-generated reports

Redbird can pull from PitchBook and Planful simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either PitchBook or Planful.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from PitchBook into Planful, or from Planful back into PitchBook. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any event in PitchBook or Planful—funding announcements, forecast updates, new deals, or planning cycle milestones.

PitchBook
Triggers & Actions
Trigger

New funding round announced

Trigger when a tracked company announces a new funding round or valuation update.

Trigger

Company profile updated

Trigger when key financials, metrics, or company details change in PitchBook.

Trigger

Deal added to pipeline

Trigger when a new M&A target or investment opportunity is added to your tracked list.

Action

Export comparable transactions

Pull filtered comp sets based on industry, deal size, geography, and transaction type.

Action

Retrieve company financials

Extract revenue, EBITDA, growth rates, and valuation metrics for specific companies.

Action

Query sector trends

Get aggregated deal activity, median multiples, and funding velocity by sector and time period.

Planful
Triggers & Actions
Trigger

Budget or forecast submitted

Trigger when a departmental budget, rolling forecast, or strategic plan is submitted for review.

Trigger

Variance threshold exceeded

Trigger when actual vs. plan variance crosses a defined threshold for any account or entity.

Trigger

Scenario created or updated

Trigger when new planning scenarios are built or assumptions in existing scenarios change.

Action

Update scenario assumptions

Write new driver values, growth rates, or valuation multiples to specific scenarios or entities.

Action

Create or update entity

Add new portfolio companies or investment targets as tracked entities in consolidation structures.

Action

Refresh report data

Update data sources for financial reports or board presentations with latest market inputs.

PitchBook
+
Planful

Ready to connect your stack?

Stop manually bridging private market intelligence and financial planning. Let Redbird automate data flows between PitchBook and Planful so your team can focus on analysis and decisions.

Get started → Book a demo