Connect Pinterest Ads and
Walmart Luminate with AI

Sync Pinterest Ads with Walmart Luminate to close the loop between digital discovery and retail sales. Stop manually exporting Luminate reports to optimize campaigns, or wondering which Pinterest audiences actually drive Walmart purchases. Redbird automates the connection between your paid social strategy and in-store performance data.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Auto-pause Pinterest campaigns when Walmart inventory drops below threshold

Monitor Walmart Luminate inventory levels and automatically pause or reduce Pinterest Ads spend for out-of-stock products. Prevent wasted ad spend on items shoppers can't buy in-store. Resume campaigns when inventory is replenished.

Enrich Pinterest campaign performance with Walmart point-of-sale conversion data

Match Pinterest campaign exposure data with Walmart Luminate purchase patterns to understand which promoted pins drive in-store sales. Build weekly reports showing true ROAS including brick-and-mortar conversions. Surface high-performing creative and audience combinations based on retail outcomes.

Sync Pinterest Ads performance into Walmart Luminate for unified shopper analysis

Push Pinterest campaign metrics, audience segments, and conversion data into your Luminate-based analytics environment. Analyze the full shopper journey from Pinterest discovery to Walmart purchase. Combine paid social exposure with basket behavior and category dynamics.

Alert brand teams when Pinterest traffic spikes don't convert to Walmart sales

Monitor Pinterest campaign performance alongside Walmart Luminate sales velocity for the same products and timeframes. Automatically flag disconnects where high engagement or clicks don't translate to retail lift. Trigger reviews of messaging alignment or promotional calendars.

Build weekly cross-platform reports combining Pinterest spend and Walmart retail performance

Automatically generate executive reports that merge Pinterest Ads campaign data with Walmart Luminate sales, market share, and shopper behavior metrics. Show true marketing efficiency across the funnel from impression to purchase. Eliminate manual data stitching across platforms.

Scale Pinterest catalog ads based on Walmart category growth trends

Use Walmart Luminate category performance and growth signals to automatically adjust Pinterest shopping campaign budgets and product priorities. Increase spend on SKUs showing strong retail momentum. Reduce investment in declining categories before sales fully erode.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Pinterest Ads and Walmart Luminate with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both Pinterest's campaign taxonomy and advertising metrics alongside Walmart Luminate's retail data structures, so you can connect paid social strategy directly to in-store performance.

AI that speaks advertising platforms and retail analytics

Redbird maps Pinterest campaign structures, audience segments, pin performance, and conversion events to Walmart Luminate's point-of-sale data, shopper baskets, inventory positions, and category hierarchies. The platform automatically aligns product catalogs across systems, reconciles timing differences between ad exposure and retail purchase, and enriches each dataset with context from the other. No manual schema mapping or custom ETL pipelines required.

Campaign & catalog alignment
POS-to-digital attribution
Inventory-aware automation
Cross-platform ROAS calculation
10×

faster than exporting Luminate CSVs and pivoting campaign data in spreadsheets

No data warehouse staging, manual product ID matching, or weekly reconciliation cycles

Auto-generated reports

Redbird can pull from Pinterest Ads and Walmart Luminate simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Pinterest Ads or Walmart Luminate.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Pinterest Ads into Walmart Luminate, or from Walmart Luminate back into Pinterest Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any campaign event in Pinterest Ads or any retail data update in Walmart Luminate.

Pinterest Ads
Triggers & Actions
Trigger

Campaign performance threshold met

Trigger when a Pinterest campaign or ad group hits specific ROAS, CPA, or conversion volume thresholds.

Trigger

New promoted pin published

Detect when new creative assets or promoted pins go live in a campaign.

Trigger

Shopping campaign catalog updated

Trigger when product feeds are refreshed or new SKUs are added to Pinterest catalog campaigns.

Action

Adjust campaign budget allocation

Programmatically increase or decrease daily budgets for campaigns or ad groups based on external signals.

Action

Pause or resume ad groups

Automatically pause underperforming or out-of-stock ad groups and resume them when conditions improve.

Action

Update audience targeting parameters

Modify interest, keyword, or demographic targeting based on performance data or external triggers.

Walmart Luminate
Triggers & Actions
Trigger

Point-of-sale velocity change detected

Trigger when Walmart sales velocity for a product or category crosses defined thresholds or trends.

Trigger

Inventory level drops below threshold

Detect when on-hand inventory at Walmart stores or distribution centers reaches critical levels.

Trigger

Shopper basket penetration shifts

Trigger when your brand's basket attachment or category penetration rates change significantly in Luminate data.

Action

Log campaign performance to custom dataset

Write Pinterest campaign metrics into Walmart Luminate reporting environments or custom analytics tables.

Action

Enrich POS records with ad exposure flags

Tag Walmart sales records with indicators of Pinterest campaign exposure for matched products and timeframes.

Action

Create custom shopper cohort

Define and store new shopper segments in Luminate based on Pinterest audience targeting or engagement patterns.

Pinterest Ads
+
Walmart Luminate

Ready to connect your stack?

Connect Pinterest Ads and Walmart Luminate to close the loop between paid social discovery and retail sales. Redbird handles the complexity so your team can focus on strategy, not data plumbing.

Get started → Book a demo