Connect Outlook and Salesforce with AI

Redbird AI automatically syncs email communications, logs activities to the right records, and keeps contact data current between Outlook and Salesforce. Stop manually copying emails into CRM or chasing reps to update activity history.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Auto-log customer emails to matching Salesforce leads and opportunities

Automatically capture inbound and outbound emails from Outlook and log them to the correct Salesforce records based on email address, domain, or thread context. Keep complete communication history without manual logging or browser plugins.

Sync Outlook contacts with Salesforce leads and update contact records

Bi-directionally sync contact information between Outlook and Salesforce, updating phone numbers, titles, and company details automatically. Ensure sales reps always have current contact data in both systems without duplicate entry.

Create Salesforce tasks from flagged or categorized Outlook emails

Automatically generate Salesforce tasks when emails are flagged, moved to specific folders, or assigned categories in Outlook. Surface follow-up actions in CRM workflow views without manual task creation.

Send Outlook calendar invites when Salesforce opportunities reach specific stages

Trigger calendar invites to internal stakeholders or external contacts when deals move to key pipeline stages like demo scheduled, contract negotiation, or closing. Coordinate handoffs and critical meetings automatically based on CRM state changes.

Alert account owners via Outlook when high-value accounts go silent

Monitor email communication frequency in Outlook and send alerts to Salesforce account owners when key accounts haven't been contacted in defined timeframes. Prevent relationship gaps and identify at-risk accounts before they churn.

Enrich Salesforce contact records with email engagement and reply patterns

Analyze Outlook email threads to capture engagement metrics like response time, email volume, and communication cadence, then write these insights back to custom fields in Salesforce. Give sales and CS teams behavioral context beyond static contact data.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Outlook and Salesforce with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both Outlook's email metadata and threading structure and Salesforce's object relationships across leads, contacts, accounts, and opportunities.

AI that maps email threads to CRM records automatically

Redbird's AI understands Outlook's conversation threads, participant lists, and Exchange metadata alongside Salesforce's account hierarchies, contact roles, and opportunity relationships. It automatically matches emails to the right CRM records using domain matching, email addresses, and contextual signals—not just simple field mapping. The system learns your team's logging patterns and suggests improvements to activity capture rules over time.

Email thread analysis
Contact role mapping
Account hierarchy matching
Activity timeline sync
10×

faster than manual email logging or Salesforce Inbox browser extensions

No browser plugins, manual record selection, or training reps to remember to log emails

Auto-generated reports

Redbird can pull from Outlook and Salesforce simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Outlook or Salesforce.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Outlook into Salesforce, or from Salesforce back into Outlook. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any email event in Outlook or any record change in Salesforce—then take action across both platforms.

Outlook
Triggers & Actions
Trigger

Email received

Triggers when a new email arrives in a specific folder or from a specific domain or contact.

Trigger

Email sent

Triggers when an email is sent to external contacts or specific account domains.

Trigger

Meeting scheduled

Triggers when a calendar event is created or updated with external attendees.

Action

Send email

Compose and send an email from a specific mailbox or shared inbox.

Action

Create calendar event

Schedule a meeting or block time on a user's or shared calendar.

Action

Update contact

Create or update contact records in Outlook with new phone numbers, titles, or custom fields.

Salesforce
Triggers & Actions
Trigger

Opportunity stage changed

Triggers when an opportunity moves to a new stage in the sales pipeline.

Trigger

Lead status updated

Triggers when a lead is qualified, converted, or marked as unresponsive.

Trigger

Account owner reassigned

Triggers when account ownership changes or territory assignments are updated.

Action

Create or update contact

Add new contacts or update existing records with current email addresses and phone numbers.

Action

Log activity

Create activity records tied to leads, contacts, accounts, or opportunities with custom fields.

Action

Create task

Generate follow-up tasks for account owners with due dates and priority levels.

Outlook
+
Salesforce

Ready to connect your stack?

Stop manual email logging and keep Salesforce activity history complete. Redbird AI connects Outlook and Salesforce with intelligent automation that understands your CRM structure.

Get started → Book a demo