Connect Meta Ads and
Synthesio with AI

Automatically sync campaign performance data into social listening workflows and trigger ad optimizations based on real-time sentiment and cultural trends. Stop manually exporting ad metrics for brand reports or copying conversation insights into campaign briefs.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Auto-pause campaigns when brand sentiment drops below threshold in social conversations

Monitor Synthesio sentiment scores for your brand and product mentions in real-time. When negative sentiment spikes or drops below your defined threshold, automatically pause Meta ad campaigns to prevent amplifying messaging during reputation crises. Resume campaigns when sentiment recovers.

Enrich Synthesio brand reports with Meta Ads campaign spend and ROAS by market

Automatically pull Meta Ads performance metrics—spend, impressions, conversions, ROAS—segmented by geographic market and campaign objective. Push this data into Synthesio custom dashboards alongside share of voice and sentiment data to create unified brand health reports that connect paid and organic social performance.

Create custom audiences in Meta Ads from emerging consumer behavior segments identified in Synthesio

When Synthesio surfaces new consumer behavior clusters or cultural trends relevant to your brand, automatically generate corresponding custom audience definitions in Meta Ads Manager. Build lookalike audiences from these social intelligence segments to target campaigns at emerging consumer groups.

Route competitor ad creative mentions from Synthesio into Meta Ads campaign performance reports

Capture competitor campaign mentions, creative themes, and share of voice data from Synthesio social listening. Automatically append this competitive intelligence to your Meta Ads performance dashboards so media buyers see your paid performance alongside competitor activity in the same market window.

Sync Meta Ads conversion events into Synthesio custom metrics for correlation analysis

Stream conversion events—purchases, sign-ups, app installs—from Meta Ads into Synthesio as custom event data. Analyze correlations between paid conversion spikes and organic conversation volume, sentiment shifts, or cultural trend mentions to understand how paid and organic channels influence each other.

Trigger creative refresh alerts when Synthesio detects cultural trend shifts in target demographics

Monitor cultural trends, emerging language patterns, and shifting consumer interests within your target demographics in Synthesio. When significant trend shifts are detected, automatically generate creative refresh alerts in Meta Ads Manager with extracted trend keywords and theme summaries to guide creative teams.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Meta Ads and Synthesio with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Meta Ads campaign structures, conversion events, and audience taxonomies alongside Synthesio's social intelligence data models, sentiment scoring, and custom metric frameworks.

AI that reads campaign taxonomies and social intelligence schemas

Redbird maps Meta Ads campaign hierarchies—account, campaign, ad set, creative—to Synthesio topic clusters, sentiment dimensions, and custom dashboard structures. The AI interprets conversion pixel events, audience segment definitions, and ROAS calculations from Meta while understanding emotion scores, share of voice metrics, and cultural trend tags in Synthesio. No need to manually normalize campaign objective labels with brand health KPIs or reconcile geographic market codes across platforms.

Campaign & topic taxonomy mapping
Sentiment threshold logic
Audience segment translation
Cross-platform metric normalization
10×

faster than exporting CSVs and building correlation reports in spreadsheets

No manual data exports, pivot tables, or reconciling campaign dates with social listening windows

Auto-generated reports

Redbird can pull from Meta Ads and Synthesio simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Meta Ads or Synthesio.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Meta Ads into Synthesio, or from Synthesio back into Meta Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from campaign performance changes in Meta Ads or sentiment shifts and trend alerts in Synthesio.

Meta Ads
Triggers & Actions
Trigger

Campaign spend exceeds threshold

Trigger when daily or lifetime spend crosses a defined budget limit for any campaign or ad set.

Trigger

ROAS drops below target

Detect when return on ad spend falls below your performance benchmark for specific campaigns or audience segments.

Trigger

Conversion event recorded

Fire when a tracked conversion—purchase, lead, app install—is attributed to an ad campaign.

Action

Pause or activate campaign

Automatically pause underperforming campaigns or reactivate paused campaigns based on external triggers.

Action

Update audience targeting parameters

Modify demographic, interest, or behavioral targeting criteria for active ad sets programmatically.

Action

Create custom audience from list

Upload customer lists or audience segment IDs to generate new custom or lookalike audiences in Meta.

Synthesio
Triggers & Actions
Trigger

Sentiment score changes significantly

Trigger when brand or product sentiment shifts beyond a defined threshold within a time window.

Trigger

New cultural trend detected

Fire when Synthesio's AI identifies an emerging trend or conversation theme relevant to your tracked topics.

Trigger

Share of voice threshold crossed

Detect when your brand's share of voice versus competitors moves above or below benchmarks in any market.

Action

Create custom dashboard widget

Automatically add new metrics, charts, or data sources to existing Synthesio dashboards and reports.

Action

Tag conversations with custom labels

Apply campaign IDs, product tags, or custom attributes to social mentions and conversation threads programmatically.

Action

Export audience segment definition

Pull consumer behavior clusters or demographic segments from Synthesio for use in external targeting systems.

Meta Ads
+
Synthesio

Ready to connect your stack?

Stop manually bridging paid social performance and organic brand intelligence. Redbird connects Meta Ads and Synthesio so your media, insights, and brand teams work from the same real-time data.

Get started → Book a demo