Sync Walmart retail data into Klaviyo segments and send campaign performance back to Luminate. Stop manually exporting shopper insights from Luminate and rebuilding audience lists in spreadsheets. Redbird AI keeps your CPG marketing data in sync across both platforms.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically pull basket behavior and category purchase data from Luminate and append it to Klaviyo profiles. Segment customers by in-store shopping habits, multi-buy patterns, or category affinity. Update segments weekly as new Walmart shopper data arrives.
Push campaign open rates, click-through rates, and attributed revenue from Klaviyo into Luminate for holistic brand performance analysis. Combine email engagement with point-of-sale data to measure omnichannel marketing impact. Automate weekly metric syncs for category reviews.
Monitor stock availability and supply chain metrics in Luminate, then suppress or modify Klaviyo abandoned cart emails for out-of-stock SKUs. Automatically update email content to highlight in-stock alternatives. Prevent sending promotions for products with low Walmart availability.
Identify top-spending shoppers and frequent category buyers in Luminate, then create matching VIP segments in Klaviyo for exclusive campaigns. Automatically refresh segments monthly as Walmart purchase behavior updates. Align email strategy with actual retail spending patterns.
Compare email-driven revenue in Klaviyo against actual Walmart point-of-sale lift from Luminate. Send Slack alerts when campaigns show high engagement but low in-store conversion. Surface mismatches between digital marketing and retail outcomes automatically.
Merge email campaign data from Klaviyo with category sales, inventory turns, and basket penetration from Luminate into unified reports. Automate distribution to brand and trade marketing teams every Monday. Track how digital engagement correlates with Walmart shelf performance over time.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Klaviyo and Walmart Luminate with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Klaviyo's profile schemas and event structures alongside Walmart Luminate's shopper, POS, and supply chain data models — so your CPG and marketing teams can work from a single source of truth.
Redbird maps Luminate's basket-level transaction data, category hierarchies, and store-level inventory feeds to Klaviyo's profile properties, custom events, and segment definitions. The platform understands how to match shopper IDs across systems, translate retail metrics into actionable email segments, and normalize Walmart's SKU taxonomies with your brand's product catalog. No custom field mapping or API wrangling required.
faster than exporting Luminate CSVs and manually rebuilding Klaviyo segments
Redbird can pull from Klaviyo and Walmart Luminate simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Klaviyo or Walmart Luminate.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Klaviyo into Walmart Luminate, or from Walmart Luminate back into Klaviyo. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any event in Klaviyo or Walmart Luminate — from email opens to point-of-sale trends.
Fires when a Klaviyo email or SMS campaign is delivered to a segment.
Triggers when a customer finishes an automated flow like abandoned cart or post-purchase.
Fires when a customer profile property or custom field is modified in Klaviyo.
Append a customer to a specific Klaviyo list or segment based on external data.
Write new values to profile fields like purchase frequency, category affinity, or VIP status.
Log a behavioral event in Klaviyo to trigger flows or update segmentation logic.
Fires when new point-of-sale or shopper transaction data lands in Walmart Luminate.
Triggers when a SKU's stock level or days-of-supply falls below a defined threshold.
Fires when Luminate identifies a significant change in category sales velocity or basket penetration.
Pull a filtered list of Walmart shoppers matching purchase or demographic criteria from Luminate.
Write campaign metadata or email performance data back into Luminate for integrated reporting.
Retrieve basket-level purchase patterns, multi-buy behavior, or category affinity for specific shopper segments.
Stop toggling between Walmart retail data and email marketing platforms. Redbird AI syncs Klaviyo and Walmart Luminate so your CPG team can act on shopper insights in real time.