Connect Google Analytics (GA4) and
SharePoint with AI

Redbird AI syncs GA4 analytics data directly to SharePoint sites and document libraries. Stop manually exporting reports, copying metrics into documents, or updating performance dashboards — automate the flow of behavioral insights into your enterprise knowledge base.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Auto-publish weekly traffic and conversion reports to SharePoint site pages

Automatically generate formatted reports from GA4 session, conversion, and campaign data and publish them to designated SharePoint pages. Marketing and product teams access current performance metrics without requesting exports from analytics teams.

Sync GA4 event data to SharePoint document libraries for compliance archiving

Export GA4 behavioral data on a scheduled cadence and store structured CSV or Excel files in SharePoint libraries with metadata tagging. Ensures long-term data retention policies are met and analytics data is accessible across the organization.

Update executive dashboards in SharePoint when conversion goals change significantly

Monitor GA4 conversion metrics and automatically update PowerPoint or Word documents stored in SharePoint when thresholds are crossed. Leadership teams see real-time performance shifts without waiting for scheduled reports.

Enrich SharePoint content pages with GA4 engagement metrics and user behavior data

Pull GA4 pageview, time-on-page, and scroll depth data for specific URLs and append it as metadata or content blocks in SharePoint pages. Content teams understand which knowledge base articles or intranet pages drive the most engagement.

Trigger GA4 custom events when new marketing documents are uploaded to SharePoint

When campaign assets, product sheets, or landing page documents are added to specific SharePoint libraries, send custom events to GA4 to track asset publication timing. Correlate content releases with traffic and conversion changes.

Automatically generate GA4 audience segments from SharePoint user lists and permissions

Sync SharePoint user groups or document access lists to GA4 as custom audiences or user properties. Target analytics reporting to specific departments, regions, or roles based on enterprise directory data already managed in SharePoint.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Google Analytics (GA4) and SharePoint with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands GA4's event-based data model and SharePoint's document libraries, metadata schemas, and site hierarchies — so you can automate analytics workflows without custom code.

AI that speaks both GA4 events and SharePoint structures

Redbird maps GA4 event parameters, user properties, conversion metrics, and audience dimensions to SharePoint columns, content types, metadata fields, and site pages. The platform handles GA4's nested event schemas and SharePoint's taxonomy hierarchies automatically. Whether you're publishing formatted reports to a site, archiving raw data to a library, or enriching documents with behavioral metrics, Redbird manages the transformation without scripting.

GA4 event parameters to SharePoint metadata
Conversion funnels to document reports
User properties to SharePoint audiences
Campaign data to intranet dashboards
10×

faster than exporting GA4 data, formatting reports, and manually uploading to SharePoint sites

No custom scripts, Power Automate flows, or manual report generation

Auto-generated reports

Redbird can pull from Google Analytics (GA4) and SharePoint simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Analytics (GA4) or SharePoint.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Google Analytics (GA4) into SharePoint, or from SharePoint back into Google Analytics (GA4). Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any GA4 event or SharePoint activity — Redbird connects behavioral analytics to enterprise content management.

Google Analytics (GA4)
Triggers & Actions
Trigger

Conversion goal completed

Trigger when a specific GA4 conversion event is recorded or crosses a threshold.

Trigger

Traffic anomaly detected

Trigger when session volume, bounce rate, or pageviews deviate significantly from baseline.

Trigger

New audience segment created

Trigger when a GA4 audience is defined or updated with new user criteria.

Action

Export event data to file

Generate CSV or Excel files from GA4 event, session, or user data for archiving or analysis.

Action

Create custom event

Send a custom event to GA4 with specific parameters and user properties.

Action

Update audience definition

Modify GA4 audience rules or add user IDs to existing segments programmatically.

SharePoint
Triggers & Actions
Trigger

Document uploaded to library

Trigger when a new file is added to a specific SharePoint document library or folder.

Trigger

Site page published or updated

Trigger when a SharePoint site page is created, modified, or approved in a publishing workflow.

Trigger

User permissions changed

Trigger when access rights are modified for a SharePoint site, library, or document.

Action

Upload file to document library

Create or update files in SharePoint libraries with metadata tags and folder organization.

Action

Update site page content

Modify text, tables, or embedded content blocks on existing SharePoint site pages.

Action

Set document metadata

Add or update custom columns, tags, and metadata fields on SharePoint files or list items.

Google Analytics (GA4)
+
SharePoint

Ready to connect your stack?

Sync Google Analytics (GA4) with SharePoint in minutes. Automate reporting, enrich enterprise content with behavioral data, and stop exporting analytics manually.

Get started → Book a demo