Sync website behavior data from GA4 into Klaviyo segments automatically. Stop manually exporting audiences, copying conversion metrics into spreadsheets, or guessing which on-site actions should trigger email flows. Redbird keeps your email targeting aligned with how users actually engage on your site.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically create Klaviyo segments from GA4 audiences based on pageviews, session depth, or conversion events. Users who viewed pricing 3+ times or spent 5+ minutes on product pages flow directly into nurture campaigns. No CSV exports or manual list uploads.
Monitor GA4 event streams for users who viewed product pages but didn't complete purchase or add-to-cart events. Automatically add them to Klaviyo abandoned browse flows with the exact products they viewed. Recover interest before it goes cold.
Push GA4 UTM parameters, traffic source, and campaign data into custom Klaviyo profile properties. Segment email lists by acquisition channel or retarget users from specific campaigns. Make email personalization smarter with full attribution context.
When users convert on-site after clicking an email, push those GA4 conversion events back into Klaviyo as custom metrics. Measure true email-to-website attribution without relying solely on click tracking. Close the loop between email engagement and website outcomes.
Compare GA4 campaign traffic surges against Klaviyo send volumes and engagement rates. Get notified when paid or organic traffic jumps but email isn't capturing that momentum. Identify opportunities to launch timely campaigns that match on-site interest.
Push Klaviyo segment membership and email engagement scores into GA4 as user properties or custom dimensions. Analyze on-site behavior differences between VIP subscribers and unengaged contacts. Understand how email status influences website conversion patterns.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Google Analytics (GA4) and Klaviyo with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands GA4's event-based data model and Klaviyo's profile and metric schemas, so you can map behavioral signals to email triggers without custom code.
Redbird maps GA4 event parameters, user properties, and audience definitions to Klaviyo's profile schema, custom properties, and segment logic automatically. It handles event deduplication, timezone alignment between systems, and translates GA4's measurement protocol into Klaviyo's metric format. You define the business logic—high cart value viewers, repeat blog readers, campaign-specific visitors—and Redbird builds the sync workflows that keep both systems aligned in real-time.
faster than exporting GA4 audiences and uploading CSVs to Klaviyo manually
Redbird can pull from Google Analytics (GA4) and Klaviyo simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Analytics (GA4) or Klaviyo.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Google Analytics (GA4) into Klaviyo, or from Klaviyo back into Google Analytics (GA4). Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any GA4 event or user behavior, or trigger actions when Klaviyo campaigns send and profiles update.
Fire when a user qualifies for a GA4 predictive or custom audience based on behavior thresholds.
Trigger when GA4 logs a purchase, signup, lead_form_submit, or custom conversion event.
Fire when session includes multiple product views, pricing page visits, or exceeds engagement time threshold.
Pull current GA4 audience membership list and format for upload or archival.
Write custom user properties back into GA4 for segmentation and reporting.
Set event or user-scoped custom dimension values in GA4 for enriched analysis.
Fire when a contact enters a Klaviyo segment based on behavior, purchase history, or engagement.
Trigger when Klaviyo dispatches a campaign or flow email to a profile.
Fire when Klaviyo logs a custom event like product review submission or referral completion.
Add a contact to a specific Klaviyo segment based on GA4 behavior signals.
Write custom profile properties in Klaviyo from GA4 data like traffic source or engagement score.
Add a profile to a suppression list to prevent sending based on recent on-site activity.
Stop manual audience exports and start syncing GA4 behavioral data into Klaviyo automatically. Redbird builds the workflows that keep your email targeting aligned with real website engagement.