Sync Gong sales intelligence with Snapchat Ads to optimize campaigns based on real buyer conversations. Stop manually matching ad audiences to deal outcomes, exporting conversion data, or guessing which messaging resonates with prospects who actually convert.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When Gong identifies deals marked as closed-won with specific conversation signals, automatically sync buyer firmographics and behavior patterns to Snapchat Ads as custom audience segments. Build lookalike audiences based on prospects who engaged with specific product features or use cases mentioned in calls.
Pull Snapchat Ads campaign performance data and match it to Gong opportunities based on lead source or UTM parameters. Surface which ad creative, audience segment, or Story format drove deals that converted, giving sales teams full visibility into campaign origin.
When Gong detects increased competitor mentions across sales calls, trigger alerts to marketing teams and automatically adjust Snapchat Ads competitive messaging or bidding strategy. React to market changes based on what prospects are actually saying in conversations.
Combine Snapchat Ads campaign spend and impression data with Gong deal stage movement and close rates. Generate automated reports showing which ad campaigns drove the highest-quality pipeline based on conversation health scores and win rates, not just lead volume.
Extract top-performing objection responses and value propositions from closed-won Gong calls. Feed this messaging into Snapchat Ads as new ad copy variations for automated A/B testing, ensuring ad creative reflects what actually works in sales conversations.
Monitor pipeline health and coverage ratios from Gong conversation analytics. Automatically pause or reduce Snapchat Ads spend when sales capacity is constrained or when conversation signals indicate deal velocity is slowing, preventing wasted ad spend during low-conversion periods.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Gong and Snapchat Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird AI understands both Gong's conversation intelligence schema and Snapchat Ads' campaign structure, so you can connect sales signals to ad performance without custom engineering.
Redbird understands Gong's call transcripts, deal stages, tracker mentions, and conversation scores alongside Snapchat Ads' campaign hierarchies, audience segments, conversion events, and creative asset performance. Our AI automatically matches lead sources to opportunity IDs, maps conversation topics to ad messaging themes, and reconciles UTM parameters across both systems. No need to standardize field names or build complex matching logic—Redbird handles the semantic mapping between revenue intelligence and ad platform data structures.
faster to connect sales conversation data to ad campaign optimization
Redbird can pull from Gong and Snapchat Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Gong or Snapchat Ads.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Gong into Snapchat Ads, or from Snapchat Ads back into Gong. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any sales call insight in Gong or campaign event in Snapchat Ads—Redbird connects both platforms in real time.
Fires when an opportunity moves to a new stage like closed-won, closed-lost, or commit in Gong.
Triggers when Gong's tracker detects a specific competitor name mentioned during a sales conversation.
Activates when Gong's conversation AI flags a deal risk based on sentiment, engagement, or next steps.
Write firmographic or behavioral attributes from Gong opportunities to Snapchat Ads custom audience fields.
Update Gong call or opportunity records with UTM parameters, ad group names, or campaign IDs from Snapchat.
Log Snapchat Ads performance changes as notes in Gong's forecast view for pipeline planning context.
Fires when a Snapchat Ads campaign hits a spending limit or budget percentage milestone.
Activates when Snapchat Ads registers a conversion event like sign-up, demo request, or purchase.
Triggers when a Story ad or video creative falls below benchmarks for engagement rate or swipe-through rate.
Push new audience segments to Snapchat Ads based on Gong conversation signals or deal attributes.
Increase or decrease daily spend limits on Snapchat Ads campaigns based on Gong pipeline health data.
Automatically stop Snapchat Ads campaigns when Gong forecasts indicate capacity constraints or deal risk.
Sync Gong conversation intelligence with Snapchat Ads campaign data in minutes. Stop manually connecting sales outcomes to ad performance—let Redbird AI handle the data work.