Sync campaign performance data directly into your CRM. Stop manually exporting impression data, matching ad exposure to leads, or building spreadsheet bridges between advertising and revenue. Redbird AI automates the flow from ad delivery to closed deals.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Pull impression, click, and conversion data from Campaign Manager 360 and append it to matching lead and contact records in Salesforce. Track which campaigns influenced each prospect without CSV exports or third-party match tables.
Surface cross-channel ad exposure history on Salesforce opportunity records. Show reps which campaigns, creatives, and placements a prospect engaged with before converting, enabling better follow-up conversations.
Combine Campaign Manager 360 delivery metrics with Salesforce pipeline data to report on ad spend efficiency by funnel stage. Automatically refresh reports showing cost-per-lead, cost-per-opportunity, and campaign ROI without pivot tables.
Trigger Salesforce tasks or notifications when target accounts hit impression thresholds or click on specific creative units. Enable timely outreach based on real-time ad engagement without waiting for weekly campaign reports.
Push lead status changes, opportunity stage updates, or account attributes back to Campaign Manager 360 to refresh audience targeting. Suppress converted customers, prioritize high-intent leads, or retarget stalled opportunities automatically.
Store daily Campaign Manager 360 metrics—impressions, clicks, conversions, creative performance—in Salesforce custom objects. Build long-term campaign history alongside customer records for trend analysis and forecasting.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Campaign Manager 360 and Salesforce with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Campaign Manager 360's impression-level event schemas and Salesforce's lead, contact, and opportunity structures—so you can map ad exposure to revenue without custom code.
Redbird parses Campaign Manager 360's creative IDs, placement hierarchies, Floodlight tags, and conversion paths, then intelligently matches them to Salesforce leads, contacts, and campaigns using email, cookie IDs, or UTM parameters. The platform handles schema differences—mapping impression timestamps to activity history, aggregating click data into custom fields, and resolving duplicate records—so your teams get clean attribution without data engineering sprints.
faster than building campaign-to-CRM attribution pipelines in-house
Redbird can pull from Campaign Manager 360 and Salesforce simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Campaign Manager 360 or Salesforce.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Campaign Manager 360 into Salesforce, or from Salesforce back into Campaign Manager 360. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any campaign event or CRM update—Redbird connects both systems in real time.
Fires when a specific campaign, placement, or creative delivers a set number of impressions.
Triggers when Campaign Manager 360 captures a conversion event from your website or app.
Activates when Campaign Manager 360 generates scheduled performance data exports.
Pull granular impression, click, or conversion logs for specified date ranges or campaigns.
Add or remove users from Campaign Manager 360 audience lists based on external data.
Programmatically control which creative assets serve in active campaigns based on performance triggers.
Fires when a lead reaches a qualified stage in your Salesforce pipeline.
Triggers when a deal moves forward or backward in the sales process.
Activates when account fields indicate high-value status or specific buying signals.
Write new lead records or append ad exposure history to existing contacts and leads.
Add timestamped campaign engagement events to Salesforce activity timelines.
Populate custom fields on any object with aggregated campaign performance or multi-touch attribution data.
See how Redbird AI closes the loop between Campaign Manager 360 ad delivery and Salesforce revenue tracking. Connect your tools and start automating attribution in minutes.