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Redbird MCP Integration

Connect Braze to Gemini with Redbird MCP

Connect your Braze customer engagement platform to Gemini through Redbird MCP. Query campaign analytics, update audience segments, and orchestrate multi-channel messaging workflows — all from your AI chat interface, without switching contexts or waiting on technical teams.

Work with Braze in Gemini through Redbird MCP

Your team can ask Gemini to query, update, and automate Braze data — all through Redbird MCP, directly from the chat interface.

Query

Query campaign performance and engagement metrics in real time

Ask Gemini about email open rates, push notification CTRs, or Canvas performance across cohorts — and get instant answers pulled from Braze through Redbird. Surface trends, outliers, and retention impact without navigating dashboards.

Update

Update audience segments and user attributes from chat

Refine segment filters, adjust attribute values, or add users to targeted cohorts by describing changes in natural language to Gemini. Changes flow directly to Braze through Redbird, keeping your targeting fresh.

Report

Generate campaign reports with cross-channel conversion breakdowns

Request a summary of how a specific lifecycle campaign performed across email, push, in-app, and SMS channels — complete with conversion funnels and downstream retention metrics. Gemini compiles the report using Braze data through Redbird.

Automate

Trigger real-time messages based on behavioral event patterns

Describe a user behavior scenario to Gemini and ask it to initiate a triggered message or Canvas entry in Braze through Redbird. Automate outreach without building API workflows or waiting on engineering.

Report

Monitor A/B test results and message variant performance

Check in on running experiments, compare variant performance, and identify winning message variants by asking Gemini to pull test data from Braze through Redbird. Get clarity on what's working, faster.

Three steps to connect Braze to Gemini

Redbird MCP bridges your tools with your AI chat — securely connecting Braze so Gemini can read and write your data on demand.

01

Connect Braze to Redbird

Authorize Redbird to access your Braze account. Redbird MCP handles authentication and permissions securely — no code required.

02

Open Gemini

Open your Gemini chat interface. Redbird MCP is available as a connected tool, giving Gemini access to your Braze data and workflows.

03

Ask about campaign performance and segments

Ask Gemini anything about your Braze data through Redbird — query records, trigger updates, generate reports, or move data to other connected tools.

Redbird enables data movement in any direction

Through Redbird MCP, Gemini can read from Braze, write to Braze, and move data between Braze and other connected tools — all from a single chat message.

Read

Pull Braze segment sizes and user attributes

Ask Gemini how many users are in a specific segment, what their average lifetime value is, or which custom attributes define your highest-engagement cohort — all pulled from Braze through Redbird.

Write

Update Canvas settings and message content in Braze

Tell Gemini to adjust Canvas delays, update message copy, or pause underperforming variants — and the changes write directly to Braze through Redbird without leaving the chat interface.

Cross-tool

Sync Braze engagement data to your CRM records

Ask Gemini to push campaign engagement metrics — opens, clicks, conversions — from Braze into Salesforce or HubSpot contact records through Redbird, keeping customer context unified across platforms.

Ready to bring Braze into Gemini?

Connect Braze to Gemini through Redbird MCP and start querying campaigns, updating segments, and orchestrating lifecycle workflows directly from your AI chat interface.

Get started → Book a demo