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Redbird MCP Integration

Connect Braze to Claude with Redbird MCP

Connect Braze to Claude through Redbird MCP and manage your customer engagement campaigns directly from chat. Query campaign performance, update audience segments, trigger messages, and orchestrate multi-channel workflows without leaving your AI interface.

Work with Braze in Claude through Redbird MCP

Your team can ask Claude to query, update, and automate Braze data — all through Redbird MCP, directly from the chat interface.

Query

Query campaign performance and user engagement metrics in real-time

Ask Claude about email open rates, push notification CTRs, or Canvas conversion funnels through Redbird. Get instant answers about campaign performance across channels without logging into dashboards.

Update

Update audience segments and user attributes based on conversation context

Tell Claude to add users to a segment, update custom attributes, or trigger event properties through Redbird. Modify targeting criteria and enrich user profiles directly from chat.

Automate

Trigger personalized messages and campaign sends on demand via chat

Instruct Claude to send transactional emails, trigger push notifications, or launch Canvas flows through Redbird. Orchestrate one-off messaging or activate pre-built campaigns without manual platform access.

Report

Review A/B test results and variant performance across message types

Ask Claude to compare multivariate test outcomes, summarize winning variants, or analyze engagement lift through Redbird. Get plain-language insights into what's driving conversions across your experiments.

Sync

Sync behavioral event data and CRM attributes between Braze and other tools

Move user events, custom attributes, and engagement signals between Braze and your data warehouse or CRM through Redbird. Keep customer profiles synchronized across your marketing stack via conversational commands.

Three steps to connect Braze to Claude

Redbird MCP bridges your tools with your AI chat — securely connecting Braze so Claude can read and write your data on demand.

01

Connect Braze to Redbird

Authorize Redbird to access your Braze account. Redbird MCP handles authentication and permissions securely — no code required.

02

Open Claude

Open your Claude chat interface. Redbird MCP is available as a connected tool, giving Claude access to your Braze data and workflows.

03

Ask about campaign sends or user segments

Ask Claude anything about your Braze data through Redbird — query records, trigger updates, generate reports, or move data to other connected tools.

Redbird enables data movement in any direction

Through Redbird MCP, Claude can read from Braze, write to Braze, and move data between Braze and other connected tools — all from a single chat message.

Read

Pull campaign analytics and segment sizes from Braze

Ask Claude to retrieve Canvas performance data, email deliverability metrics, or current segment counts through Redbird. Get instant visibility into your engagement campaigns without switching tools.

Write

Create segments and update user profiles in Braze

Tell Claude to build new audience segments based on behavioral criteria or batch-update custom user attributes through Redbird. Make targeting changes and profile enrichments directly from chat.

Cross-tool

Sync Braze engagement events into your Snowflake warehouse

Instruct Claude to export campaign send data, user journey events, or conversion metrics from Braze into Snowflake through Redbird. Unify marketing engagement with product analytics in a single conversational workflow.

Ready to bring Braze into Claude?

Connect your Braze workspace to Claude through Redbird MCP and start managing customer engagement campaigns from chat. Query performance, update segments, and orchestrate messaging workflows without leaving your AI interface.

Get started → Book a demo