Sync streaming audiences with search campaigns automatically. Stop manually exporting Tubi viewer data to build Microsoft Ads audiences, or copying conversion data between platforms to measure cross-channel ROAS.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
When Tubi viewership patterns identify high-value audience segments, automatically create or update custom audiences in Microsoft Advertising. Target streaming viewers with search campaigns based on content affinity and engagement depth without manual exports.
Automatically pull campaign performance from Microsoft Ads and viewership conversions from Tubi into unified reports. Track how search campaigns drive streaming engagement and calculate true cross-platform ROAS across paid search and CTV.
When Tubi detects viewership spikes for specific content categories or audience segments, automatically adjust Microsoft Ads bids for related keyword groups. Capitalize on streaming-driven demand in real-time across your search campaigns.
Layer Tubi viewing patterns, genre preferences, and content completion rates onto Microsoft Advertising audience segments. Build richer targeting profiles that combine search intent with streaming consumption behavior for better campaign personalization.
Monitor the connection between Microsoft Ads click-through and Tubi viewing starts or completions. Get instant notifications when conversion paths break down so you can adjust landing pages, ad copy, or streaming placements before budget waste compounds.
Automatically capture and store matched datasets showing which Microsoft Ads campaigns and keywords correlate with Tubi viewing sessions. Build historical databases that reveal seasonal patterns, audience overlap, and incrementality across search and streaming channels.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Microsoft/Bing Ads and Tubi with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Microsoft Advertising's campaign structures and Tubi's streaming analytics schemas, so your cross-platform automation works without constant mapping updates.
Redbird's AI natively maps Microsoft Ads entities—campaigns, ad groups, keywords, audiences, conversion goals—to Tubi's streaming data structures including viewer segments, content engagement metrics, watch sessions, and demographic breakdowns. Our system handles schema changes when Microsoft updates audience network capabilities or Tubi evolves measurement frameworks. You get reliable automation that connects search intent data with streaming consumption patterns without building custom ETL pipelines.
faster audience activation from streaming data to search campaigns
Redbird can pull from Microsoft/Bing Ads and Tubi simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Microsoft/Bing Ads or Tubi.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Microsoft/Bing Ads into Tubi, or from Tubi back into Microsoft/Bing Ads. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any event in Microsoft Ads or Tubi—from campaign status changes to viewership milestones.
Trigger when a Microsoft Ads campaign's ROAS, CTR, or conversion rate exceeds or falls below specified benchmarks.
Fire when Microsoft Advertising records a new conversion event tied to specific campaigns, keywords, or audience segments.
Activate when a custom or remarketing audience in Microsoft Ads grows or shrinks beyond defined thresholds.
Build new Microsoft Ads custom audiences or refresh existing lists with streaming viewer segments from Tubi.
Programmatically modify Microsoft Ads campaign budgets, ad group bids, or keyword bid adjustments based on streaming performance signals.
Change Microsoft Advertising campaign status in response to Tubi viewership patterns or inventory availability.
Trigger when a Tubi audience segment hits minimum size or engagement thresholds for advertising activation.
Fire when Tubi content completion rates deviate significantly from historical baselines for specific genres or audience groups.
Activate when Tubi analytics surface new audience segments showing strong engagement or conversion propensity.
Record a Tubi viewing session, content completion, or engagement milestone as a trackable conversion event.
Enrich Tubi audience segments with Microsoft Ads search behavior or professional demographic data from LinkedIn Audience Network.
Apply metadata to Tubi streaming sessions identifying originating Microsoft Ads campaigns, keywords, or audience sources.
Automate the connection between Microsoft search campaigns and Tubi streaming audiences. Stop manually bridging your advertising and streaming analytics platforms.