Connect Azure Blob Storage and
Marketo with AI

Redbird AI syncs your data lake with your marketing automation platform automatically. Stop exporting CSVs, manually uploading lead lists, and writing custom scripts to sync enrichment data between Azure and Marketo.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Enrich Marketo leads with customer data stored in Azure Blob

Automatically pull customer behavior, product usage, and transactional data from Azure Blob Storage and append it to corresponding Marketo lead records. Keep scoring models and segmentation fresh with data from your data lake without manual uploads.

Sync campaign engagement data to Azure for centralized analytics

Stream email opens, clicks, form fills, and program membership changes from Marketo into Azure Blob Storage for unified marketing analysis. Feed your data warehouse with real-time engagement metrics without building custom ETL pipelines.

Import suppression lists and compliance data into Marketo from Azure

Automatically sync unsubscribe lists, GDPR requests, and compliance flags stored in Azure Blob into Marketo to maintain accurate do-not-contact records. Ensure regulatory compliance across your marketing database without manual list management.

Archive Marketo historical data to Azure for long-term storage

Automatically export old campaign data, archived lead records, and historical activity logs from Marketo to Azure Blob Storage for cost-effective retention. Meet compliance requirements while keeping your Marketo instance clean and performant.

Build dynamic segments in Marketo from data science model outputs

Push propensity scores, churn predictions, and customer lifetime value calculations from Azure Blob directly into Marketo custom fields. Activate ML-driven insights in your nurture campaigns without engineering bottlenecks.

Create ABM target account lists from Azure data warehouse exports

Automatically import account lists, firmographic data, and intent signals from Azure Blob into Marketo account records and named account programs. Launch account-based campaigns faster using data prepared by your analytics team.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Azure Blob Storage and Marketo with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands both Azure Blob's file structures and Marketo's lead database schema, automatically mapping between raw data files and marketing automation fields.

AI that reads your data lake and maps to Marketo fields

Redbird automatically parses CSV, JSON, and Parquet files in your Azure Blob containers and maps columns to Marketo lead fields, custom objects, and program members. The AI recognizes common data patterns like email addresses, company domains, and engagement scores, then handles type conversions and deduplication logic. No need to write transformation scripts or maintain field mapping spreadsheets—Redbird adapts to your schema changes in both systems.

CSV, JSON, Parquet parsing
Lead field mapping
Custom object sync
Automatic deduplication
10×

faster than building Azure Functions and Marketo API integrations

No custom code, API authentication management, or data transformation scripts required

Auto-generated reports

Redbird can pull from Azure Blob Storage and Marketo simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Azure Blob Storage or Marketo.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Azure Blob Storage into Marketo, or from Marketo back into Azure Blob Storage. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from file uploads in Azure or lead updates in Marketo—Redbird connects events across both platforms.

Azure Blob Storage
Triggers & Actions
Trigger

New file uploaded to container

Trigger when a CSV, JSON, or Parquet file lands in a specified Azure Blob Storage container.

Trigger

File modified in storage

Detect when an existing file in Azure Blob is updated or overwritten with new data.

Trigger

Blob created matching pattern

Watch for new blobs with specific naming conventions or in particular folder paths.

Action

Write data to blob file

Create or append records to CSV, JSON, or Parquet files in Azure Blob Storage.

Action

Archive file to cold storage tier

Move processed files from hot to cool or archive storage tiers for cost optimization.

Action

Delete processed blob

Remove files from Azure Blob Storage after successful ingestion or processing.

Marketo
Triggers & Actions
Trigger

Lead created or updated

Trigger when a new lead enters Marketo or when specific lead fields are modified.

Trigger

Program status changed

Detect when a lead's status changes in a Marketo program (registered, attended, influenced).

Trigger

Email engagement event

Fire when leads open emails, click links, or unsubscribe from Marketo campaigns.

Action

Create or update lead

Add new leads to Marketo or update existing lead fields with enrichment data.

Action

Add to Marketo program

Enroll leads in nurture programs or update program membership status.

Action

Update custom object records

Sync relational data to Marketo custom objects linked to lead records.

Azure Blob Storage
+
Marketo

Ready to connect your stack?

Stop building custom integrations between Azure Blob Storage and Marketo. Let Redbird AI sync your data lake with your marketing platform automatically.

Get started → Book a demo