Connect AppsFlyer and
dbt with AI

Automate the flow from raw mobile attribution data to production-ready analytics models. Stop manually exporting AppsFlyer reports, writing one-off transformation scripts, and rebuilding campaign performance tables every time your attribution schema changes.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Transform raw AppsFlyer attribution events into tested dbt campaign performance models

Automatically sync AppsFlyer install, in-app event, and cost data to your warehouse, then trigger dbt runs to build standardized campaign attribution tables. Redbird maps AppsFlyer's nested event properties to your dbt staging models and validates data quality before transformations run.

Build daily ROAS and LTV models from AppsFlyer cohort data

Pull AppsFlyer cohort analytics and revenue events into warehouse staging tables, then orchestrate dbt models that calculate rolling ROAS, LTV curves, and payback periods by channel. Redbird handles schema evolution when AppsFlyer adds new event parameters or custom dimensions.

Enrich dbt user dimension tables with AppsFlyer attribution and engagement data

Sync AppsFlyer's user-level attribution metadata and behavioral signals to supplement your dbt user models. Automatically join install source, campaign touchpoints, and engagement scores to existing customer dimension tables, maintaining referential integrity across your analytics layer.

Alert when dbt transformation failures affect AppsFlyer dashboard dependencies

Monitor dbt test results and run statuses for models that feed AppsFlyer-dependent BI dashboards. Send alerts to growth and analytics teams when upstream transformation failures prevent fresh campaign performance reporting, including specific test failures and affected downstream models.

Standardize mobile attribution metrics across dbt marts from multiple AppsFlyer accounts

Consolidate attribution data from multiple AppsFlyer workspaces (iOS, Android, regional accounts) into unified dbt staging models. Redbird harmonizes differing event schemas, custom conversion definitions, and cost data formats into consistent metric definitions across your analytics stack.

Archive AppsFlyer raw event data and trigger incremental dbt model refreshes

Continuously sync AppsFlyer raw event exports to cloud storage, then trigger incremental dbt model runs only for new data partitions. Redbird tracks which event batches have been transformed, preventing duplicate processing while maintaining complete attribution history for regulatory compliance.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize AppsFlyer and dbt with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands both AppsFlyer's attribution data structure and dbt's transformation framework, so you can automate the entire pipeline from raw mobile events to tested analytics models.

AI that speaks AppsFlyer events and dbt models

Redbird maps AppsFlyer's nested attribution schemas—install events, in-app activities, partner cost data, and custom event parameters—to dbt staging models automatically. It recognizes when AppsFlyer schema changes (new event properties, added media sources, updated conversion windows) and suggests or applies corresponding updates to your dbt models. The AI understands dbt's incremental materialization strategies and orchestrates runs to efficiently process only new attribution data.

AppsFlyer event schema mapping
dbt incremental model orchestration
Attribution data type validation
Nested JSON to SQL transformation
10×

faster than building custom ETL scripts and manual dbt orchestration for AppsFlyer data

No Python extraction scripts, Airflow DAGs, or manual schema reconciliation when AppsFlyer updates attribution fields

Auto-generated reports

Redbird can pull from AppsFlyer and dbt simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either AppsFlyer or dbt.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from AppsFlyer into dbt, or from dbt back into AppsFlyer. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any AppsFlyer attribution event or dbt transformation result—no code required.

AppsFlyer
Triggers & Actions
Trigger

New install events received

Fires when AppsFlyer records new app install attribution events from any media source or campaign.

Trigger

Daily cohort report available

Triggers when AppsFlyer generates new cohort analytics data with retention and revenue metrics.

Trigger

Fraud detection alert raised

Activates when AppsFlyer's anti-fraud system flags suspicious install activity or click injection patterns.

Action

Export raw events to warehouse staging

Pulls AppsFlyer raw event data exports and loads them into designated warehouse staging tables.

Action

Sync aggregated campaign metrics

Retrieves summarized campaign performance data including spend, installs, and conversion rates by dimension.

Action

Pull user-level attribution metadata

Fetches individual user attribution details including media source, campaign, and engagement timestamps.

dbt
Triggers & Actions
Trigger

dbt model run completes

Fires when a specified dbt transformation model finishes execution, whether successful or failed.

Trigger

Data test fails

Activates when dbt data quality tests detect schema violations, null values, or referential integrity issues.

Trigger

Incremental model processes new rows

Triggers when an incremental dbt model successfully transforms a new batch of source data.

Action

Run specific dbt models

Executes designated dbt transformation models or entire model directories on demand.

Action

Execute data quality tests

Runs dbt test suites to validate model outputs, relationships, and custom business logic assertions.

Action

Generate documentation snapshot

Compiles current dbt project documentation including lineage graphs, column definitions, and model descriptions.

AppsFlyer
+
dbt

Ready to connect your stack?

Join analytics and growth teams who've automated their AppsFlyer-to-dbt pipeline. Stop rebuilding attribution models manually and start shipping reliable mobile analytics faster.

Get started → Book a demo