Automate the flow between your data lake and email platform. Stop manually downloading CSVs from S3, reformatting subscriber lists, and uploading to Mailchimp. Redbird syncs audience data, campaign exports, and analytics automatically.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Your data pipeline outputs clean, segmented subscriber lists to S3. Redbird detects new files, maps columns to Mailchimp fields, and updates audiences with tags and merge fields intact. No manual imports or field mapping required.
After each campaign sends, Redbird exports opens, clicks, bounces, and subscriber-level engagement to structured files in your S3 data lake. Join with product, CRM, and revenue data for unified reporting.
Product usage, purchase history, and engagement scores live in S3 from your data warehouse exports. Redbird reads these files, matches subscribers by email, and updates Mailchimp merge fields and tags for targeted segmentation.
Your analytics team produces daily segmentation outputs in S3 from predictive models and RFM analysis. Redbird creates and updates corresponding Mailchimp segments automatically, keeping targeting fresh without marketing ops involvement.
Redbird exports your full Mailchimp subscriber database, list history, and campaign archives to S3 on schedule. Maintain compliance-ready backups and enable historical analysis without hitting API rate limits.
When your data team drops a new high-intent segment file in S3, Redbird creates the corresponding Mailchimp audience and triggers the appropriate nurture campaign automatically. Launch data-driven campaigns without coordination overhead.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Amazon S3 and Mailchimp with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands both S3 file structures and Mailchimp's subscriber schema, handling the mapping and transformation between your data lake outputs and email audiences automatically.
Redbird parses CSV, JSON, and Parquet files from S3, intelligently mapping columns to Mailchimp email addresses, merge fields, tags, and segments. It handles incremental updates, deduplication, and field type conversion automatically. When subscriber data changes in S3, Redbird determines whether to update existing contacts or create new ones. For the reverse flow, it structures Mailchimp's campaign and audience data into analytics-ready formats optimized for your data lake schema.
faster than downloading CSVs, reformatting, and uploading to Mailchimp
Redbird can pull from Amazon S3 and Mailchimp simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Amazon S3 or Mailchimp.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Amazon S3 into Mailchimp, or from Mailchimp back into Amazon S3. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from new files in S3 or campaign events in Mailchimp, then automate what happens next across both platforms.
Fires when a new object is uploaded to a specified S3 bucket or prefix path.
Detects when an existing S3 object is modified or overwritten in place.
Runs on schedule to check for files matching naming patterns or modification timestamps.
Retrieves S3 object content and parses structured data from CSV, JSON, or Parquet formats.
Uploads formatted data as a new object to a specified S3 bucket with custom naming.
Moves or copies processed files to archive folders within S3 for retention management.
Fires when a Mailchimp email campaign completes sending to its audience.
Detects when a contact is added to a specific Mailchimp list or audience.
Triggers when a contact opts out or is marked as unsubscribed from an audience.
Creates new contacts or updates existing subscriber merge fields, tags, and status.
Builds dynamic audience segments based on tags, merge field values, or contact lists.
Retrieves detailed performance metrics including opens, clicks, and subscriber-level engagement.
Stop manually syncing between your data lake and email platform. Redbird connects Amazon S3 and Mailchimp so your subscriber data, campaign analytics, and audience segments flow automatically.