Redbird AI syncs customer behavior, order data, and conversion events between Adobe Analytics and Magento automatically. Stop manually tagging checkout flows, reconciling revenue discrepancies, and exporting customer segments for activation—let AI handle the data flow between your analytics and e-commerce platforms.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push completed orders, product SKUs, and transaction values from Magento to Adobe Analytics as conversion events. Redbird maps order attributes to custom eVars and enables accurate revenue attribution across all marketing channels without manual tagging or data layer updates.
When Adobe Analytics segments identify high-value browsing patterns or cart abandoners, Redbird creates or updates corresponding customer groups in Magento. Enable merchandising teams to target these segments with dynamic pricing, promotions, or personalized product recommendations based on actual behavioral data.
Capture product additions, stock-outs, and pricing changes from Magento as structured events in Adobe Analytics. Redbird automatically tags these catalog events with product hierarchy and category data, enabling merchandising analysis of how inventory availability impacts conversion rates and browse behavior.
When customers complete Magento orders, Redbird enriches their Adobe Analytics profiles with order metadata, loyalty tier, and purchase frequency. Teams can build richer customer journey analyses without waiting for batch ETL processes or manual CRM integrations to sync customer lifetime value data.
Redbird monitors Adobe Analytics for sudden conversion rate drops on product detail or checkout pages, then cross-references Magento to identify if pricing errors, inventory issues, or broken configurations are the root cause. Automatically notify the right team with context about which SKUs and categories are affected.
Export multi-touch attribution data from Adobe Analytics and append first-touch, last-touch, or custom attribution channels to historical Magento order records. Enable finance and sales ops teams to calculate accurate affiliate commissions and channel ROI using sophisticated attribution logic without rebuilding models in the e-commerce platform.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Adobe Analytics and Magento with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands Adobe Analytics event schemas, eVars, props, and segment definitions alongside Magento's order tables, customer attributes, product catalogs, and custom extension data structures.
Redbird maps Adobe Analytics conversion events, merchandising eVars, and custom success metrics to Magento order attributes, product hierarchies, and customer group logic automatically. The platform recognizes when a Magento SKU should populate a product variable, when customer segments need to sync as audience lists, and how to reconcile revenue discrepancies between checkout totals and analytics tracking. You don't configure field mappings—Redbird infers the structure from both systems and maintains sync as your schemas evolve.
faster than building custom Adobe Launch extensions and Magento observers for bidirectional data sync
Redbird can pull from Adobe Analytics and Magento simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Adobe Analytics or Magento.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Adobe Analytics into Magento, or from Magento back into Adobe Analytics. Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start workflows from any event in Adobe Analytics or Magento—behavioral milestones, order state changes, segment qualifications, or catalog updates.
Fires when a user enters a defined Adobe Analytics segment based on behavior, traffic source, or custom event criteria.
Triggers when a purchase, lead submission, or custom success event is tracked in Adobe Analytics.
Activates when Adobe Analytics anomaly detection flags unusual drop-offs or conversion rate changes on key pages.
Push structured event data into Adobe Analytics with custom eVars, props, and contextData mappings.
Append or modify customer profile data in Adobe Analytics, such as loyalty tier, purchase history, or custom dimensions.
Extract all visitor IDs currently qualifying for a specific Adobe Analytics segment for external activation.
Fires when a Magento order moves to processing, shipped, completed, or any custom order state in your workflow.
Triggers when a new SKU is created in Magento, including all attribute data, category assignments, and pricing rules.
Activates when stock quantity for a product reaches a defined minimum, signaling potential stock-out risk.
Add customers to Magento groups for targeted pricing, promotions, or catalog visibility based on external segment data.
Automatically create or modify cart price rules in Magento for specific customer groups or product categories.
Modify custom attributes, category assignments, or promotional flags on Magento products based on performance or inventory data.
Redbird AI connects Adobe Analytics and Magento in minutes—no custom Launch extensions, no Magento observers, no middleware. Start automating behavioral tracking, customer segmentation, and order data sync across your enterprise commerce stack.