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Redbird MCP Integration

Connect The Trade Desk to Gemini with Redbird MCP

Redbird MCP connects The Trade Desk to Gemini, turning your AI chat into a command center for programmatic advertising. Ask questions about campaign performance, adjust bids and budgets, and move audience data between platforms—without leaving the conversation.

Work with The Trade Desk in Gemini through Redbird MCP

Your team can ask Gemini to query, update, and automate The Trade Desk data — all through Redbird MCP, directly from the chat interface.

Query

Query campaign performance and attribution across channels in Gemini

Ask Gemini to pull CTV reach, video completion rates, or cross-channel frequency data from The Trade Desk through Redbird. Get instant answers on campaign pacing, spend, and attribution—all in natural language.

Update

Update bid strategies and campaign budgets directly from chat

Tell Gemini to increase CPC bids for top-performing line items or reallocate budget across inventory sources through Redbird. Make real-time optimizations without opening the DSP interface.

Sync

Sync first-party audience segments to The Trade Desk for activation

Push customer lists or behavioral segments from your CRM or data warehouse into The Trade Desk audience libraries through Redbird. Activate targeting data faster, directly from Gemini.

Report

Generate performance reports comparing ad spend and ROAS by channel

Ask Gemini to compile display, video, audio, and CTV metrics from The Trade Desk through Redbird. Get formatted summaries of reach, frequency, conversion, and cost efficiency across your programmatic campaigns.

Alert

Set up alerts for campaign pacing and budget thresholds

Tell Gemini to notify you when line items underspend, overspend, or hit frequency caps in The Trade Desk through Redbird. Stay on top of campaign health without manual monitoring.

Three steps to connect The Trade Desk to Gemini

Redbird MCP bridges your tools with your AI chat — securely connecting The Trade Desk so Gemini can read and write your data on demand.

01

Connect The Trade Desk to Redbird

Authorize Redbird to access your The Trade Desk account. Redbird MCP handles authentication and permissions securely — no code required.

02

Open Gemini

Open your Gemini chat interface. Redbird MCP is available as a connected tool, giving Gemini access to your The Trade Desk data and workflows.

03

Query campaign reach and budgets

Ask Gemini anything about your The Trade Desk data through Redbird — query records, trigger updates, generate reports, or move data to other connected tools.

Redbird enables data movement in any direction

Through Redbird MCP, Gemini can read from The Trade Desk, write to The Trade Desk, and move data between The Trade Desk and other connected tools — all from a single chat message.

Read

Pull CTV and video performance metrics instantly

Ask Gemini to retrieve completion rates, viewability, and reach data from your The Trade Desk campaigns through Redbird. Get answers on cross-channel performance without logging into the platform.

Write

Adjust line item bids and flight dates

Tell Gemini to pause underperforming line items, extend flight dates, or update CPM bids in The Trade Desk through Redbird. Make campaign changes directly from chat.

Cross-tool

Sync conversion data from Google Analytics to campaigns

Ask Gemini to pull conversion events from Google Analytics and apply them as custom goals in The Trade Desk through Redbird. Connect attribution insights across your ad tech stack from a single conversation.

Ready to bring The Trade Desk into Gemini?

Connect The Trade Desk to Gemini through Redbird MCP and turn programmatic advertising into a conversation. Query performance, optimize campaigns, and sync audience data—all from your AI chat interface.

Get started → Book a demo