Connect Snowflake and
TikTok Ads with AI

Sync TikTok Ads campaign performance into Snowflake automatically, or push audience segments and conversion data to optimize ad targeting. Stop exporting CSVs, writing custom ETL scripts, or manually reconciling ad spend with revenue data.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Stream TikTok campaign metrics and creative performance into Snowflake hourly

Automatically capture ad-level data—impressions, video completion rates, CPA, and creative IDs—directly into your warehouse. Join with product, CRM, and attribution tables for unified reporting. No more API pagination or manual schema mapping.

Push high-intent user segments from Snowflake to TikTok custom audiences

Query your warehouse for users who abandoned cart, browsed specific products, or hit lifecycle milestones, then sync as TikTok custom audiences. Update audiences daily based on fresh behavioral data without exporting PII-heavy lists.

Enrich TikTok conversion events with first-party transaction and LTV data

Match TikTok click IDs and conversion events to order tables in Snowflake. Calculate true ROAS, customer acquisition cost by cohort, and lifetime value per campaign. Surface attribution gaps that TikTok Pixel alone can't capture.

Generate daily TikTok performance reports enriched with product margin and inventory

Combine TikTok ad spend and conversion data with product-level margins, inventory availability, and fulfillment costs from your warehouse. Auto-generate reports showing profitability by SKU, not just ROAS, and share with ecommerce and finance teams.

Alert media buyers when TikTok campaigns underperform against warehouse benchmarks

Compare live TikTok campaign performance to historical conversion rates, average order values, and channel benchmarks stored in Snowflake. Trigger Slack alerts when CPA exceeds thresholds or creative fatigue is detected, so teams pause or adjust before budget waste.

Archive TikTok creative assets and performance metadata for trend analysis

Pull video URLs, captions, hashtags, and creative performance into Snowflake alongside metadata like publish date and targeting parameters. Build long-term datasets to identify which creative patterns, hooks, and formats drive the best engagement and conversion over time.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Snowflake and TikTok Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands Snowflake's schema flexibility and TikTok Ads' nested campaign structures, so you can automate data flows without writing custom transformations or maintaining brittle API connectors.

AI that speaks Snowflake tables and TikTok campaign hierarchies

Redbird maps TikTok's advertiser, campaign, ad group, and creative levels to your Snowflake naming conventions automatically. It handles TikTok's JSON event payloads, audience list formats, and conversion tracking parameters without manual flattening. Query your warehouse in SQL, and Redbird translates audience logic into TikTok-compatible segments. No more wrestling with API docs or building custom audience exporters.

Auto-map TikTok campaign IDs to warehouse tables
Flatten nested ad performance JSON into relational schemas
Translate SQL segments to TikTok audience CSVs
Sync conversion schemas with event tracking parameters
10×

faster than building Python scripts to sync TikTok data and audiences with Snowflake

No API wrappers, custom ETL jobs, or audience export scripts to maintain

Auto-generated reports

Redbird can pull from Snowflake and TikTok Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Snowflake or TikTok Ads.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Snowflake into TikTok Ads, or from TikTok Ads back into Snowflake. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any Snowflake query result or TikTok Ads campaign event—no webhooks or scheduled jobs to configure.

Snowflake
Triggers & Actions
Trigger

New rows added to Snowflake table

Trigger when audience segment queries, attribution models, or product tables update with fresh data.

Trigger

Scheduled SQL query result changes

Run daily or hourly queries against warehouse data and trigger workflows when thresholds or conditions are met.

Trigger

Data quality check fails on TikTok metrics table

Detect missing campaign data, schema drift, or unexpected null values in synced TikTok performance tables.

Action

Write TikTok campaign data to Snowflake table

Insert or upsert ad performance, creative metadata, and conversion events into warehouse tables with automatic schema mapping.

Action

Execute transformation query and log results

Run dbt models, enrichment joins, or aggregation queries after new TikTok data lands in Snowflake.

Action

Create snapshot of TikTok audience segment

Save query results as timestamped audience tables for historical analysis and A/B test tracking.

TikTok Ads
Triggers & Actions
Trigger

Campaign spend exceeds budget threshold

Trigger workflows when daily or lifetime campaign spend crosses defined limits in TikTok Ads Manager.

Trigger

New conversion event tracked

Capture purchase, sign-up, or custom conversion events from TikTok Pixel or Events API as they occur.

Trigger

Ad creative performance drops below benchmarks

Detect when video completion rate, CTR, or engagement metrics fall outside expected ranges.

Action

Create or update custom audience in TikTok

Sync audience lists from Snowflake as TikTok custom audiences using email, phone, or advertising IDs.

Action

Pause underperforming ad groups

Automatically pause campaigns or ad groups based on CPA, ROAS, or engagement thresholds calculated in Snowflake.

Action

Update campaign budgets based on warehouse insights

Adjust daily budgets dynamically using inventory levels, margin data, or predicted LTV stored in your data warehouse.

Snowflake
+
TikTok Ads

Ready to connect your stack?

Stop building custom scripts to sync Snowflake and TikTok Ads. Redbird connects your warehouse to your ad platform so your team can focus on creative and strategy, not data plumbing.

Get started → Book a demo