Connect Snapchat Ads and
Wurl with AI

Sync Snapchat Ads campaign data with Wurl's CTV platform to unify mobile and streaming advertising insights. Stop manually reconciling audience reach across platforms, exporting conversion data to spreadsheets, or stitching together fragmented performance reports.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Push Snapchat conversion events to Wurl for cross-platform audience segmentation

Automatically send conversion data from Snapchat campaigns to Wurl's CTV platform. Enable media teams to build streaming audiences based on mobile ad engagement. Keep audience segments synchronized across mobile and connected TV channels.

Export Wurl CTV viewership data to enrich Snapchat audience targeting

Pull streaming content performance and viewer engagement metrics from Wurl into Snapchat Ads. Refine mobile ad targeting based on CTV viewing behavior and content affinity. Create coordinated campaigns that leverage insights from both platforms.

Build unified performance dashboards combining Snapchat and Wurl ad metrics

Aggregate reach, impressions, and conversion data from Snapchat campaigns with Wurl's CTV ad performance. Automatically generate cross-platform reports showing total audience reach and ad effectiveness. Eliminate manual data exports and pivot table gymnastics.

Alert media teams when Snapchat campaign reach exceeds CTV audience thresholds

Monitor Snapchat campaign performance and trigger notifications when mobile reach surpasses streaming audience benchmarks from Wurl. Enable teams to rebalance budgets across mobile and CTV channels. Automate cross-platform pacing and optimization decisions.

Archive Snapchat ad performance data alongside Wurl streaming analytics

Centralize historical campaign data from both platforms for longitudinal analysis. Maintain complete records of mobile and CTV advertising efforts in a unified data repository. Enable year-over-year performance comparisons across channels.

Automatically adjust Snapchat budgets based on Wurl ad fill rate fluctuations

Monitor Wurl's CTV ad inventory fill rates and programmatically shift budget allocation to Snapchat when streaming inventory is saturated. Optimize total advertising spend across mobile and connected TV channels. Maximize reach without manual budget reallocations.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize Snapchat Ads and Wurl with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands Snapchat Ads' campaign structures and conversion tracking alongside Wurl's CTV distribution networks and ad insertion workflows, automatically mapping data between mobile and streaming platforms.

AI that understands mobile advertising and CTV distribution schemas

Redbird's AI interprets Snapchat's campaign hierarchies, audience segments, and pixel event data alongside Wurl's channel configurations, ad pod structures, and streaming performance metrics. No custom field mapping needed—our models understand how mobile conversion events relate to CTV audience segments, how campaign budgets align with ad fill rates, and how cross-platform reach metrics should be reconciled. The system learns your naming conventions and automatically maintains data consistency as both platforms evolve.

Campaign & channel mapping
Conversion to audience sync
Cross-platform reach deduplication
Ad performance normalization
10×

faster than exporting CSVs, reconciling audience metrics, and manually building cross-platform reports

No API documentation diving, custom ETL scripts, or platform-specific data transformation logic required

Auto-generated reports

Redbird can pull from Snapchat Ads and Wurl simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Snapchat Ads or Wurl.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from Snapchat Ads into Wurl, or from Wurl back into Snapchat Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any event in Snapchat Ads or Wurl—campaign launches, performance thresholds, audience updates, or content distribution milestones.

Snapchat Ads
Triggers & Actions
Trigger

Campaign performance threshold reached

Fires when a Snapchat campaign hits specified spend, impression, or conversion benchmarks.

Trigger

New conversion event tracked

Triggers when Snapchat Pixel or App Events log new user conversions from ad engagement.

Trigger

Audience segment updated

Activates when custom audience lists are modified or new users are added to targeting segments.

Action

Update campaign budget allocation

Programmatically adjust daily or lifetime budgets for active Snapchat ad campaigns.

Action

Refresh audience targeting parameters

Modify demographic, interest, or behavioral targeting criteria for running campaigns.

Action

Export campaign performance data

Pull comprehensive metrics including reach, impressions, swipe-ups, and conversions for specified date ranges.

Wurl
Triggers & Actions
Trigger

Ad fill rate drops below threshold

Fires when Wurl's CTV ad inventory fill rate falls below specified percentage across channels.

Trigger

New streaming channel activated

Triggers when content distribution begins on a new CTV platform or streaming service.

Trigger

Content performance milestone reached

Activates when streaming content achieves view count, engagement, or audience reach targets.

Action

Update channel distribution settings

Modify content delivery parameters, geo-targeting, or platform availability for streaming channels.

Action

Adjust ad pod configurations

Programmatically change ad insertion rules, pod lengths, or frequency caps for CTV inventory.

Action

Export audience and revenue analytics

Pull viewer demographics, watch time, ad revenue, and cross-platform performance data.

Snapchat Ads
+
Wurl

Ready to connect your stack?

Sync Snapchat Ads with Wurl to unify mobile and CTV advertising data. Stop manually reconciling cross-platform metrics and start automating insights across your media stack.

Get started → Book a demo