Connect LinkedIn Ads and
Salesforce Commerce Cloud with AI

Stop manually reconciling LinkedIn campaign data with commerce transactions. Redbird AI syncs LinkedIn Ads performance, lead gen forms, and conversion events directly into Salesforce Commerce Cloud—so you can attribute B2B ad spend to actual orders and customer lifetime value without spreadsheets or CSV exports.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync LinkedIn lead gen form submissions to Commerce Cloud customer profiles

Automatically create or update Commerce Cloud customer records when prospects submit LinkedIn native lead forms. Enrich profiles with job title, company, and campaign source data so merchandising teams can personalize product recommendations and promotions for high-value B2B segments.

Attribute Commerce Cloud orders back to LinkedIn campaign and creative IDs

Match Commerce Cloud purchase events to originating LinkedIn ad campaigns using UTM parameters and conversion tracking. Build complete attribution reports showing which LinkedIn audiences, job titles, and creative formats drive the highest-value commerce transactions.

Create LinkedIn matched audiences from Commerce Cloud high-value customer segments

Sync Commerce Cloud customer lists—filtered by lifetime value, order frequency, or product category—to LinkedIn as matched audiences. Enable account-based advertising to lookalike companies or retargeting campaigns to existing customers with personalized product messaging.

Alert revenue ops when LinkedIn campaign leads convert to first purchase

Trigger notifications when a customer acquired through LinkedIn lead gen forms completes their first Commerce Cloud transaction. Surface conversion timing, order value, and product category to optimize LinkedIn bidding and audience targeting strategies.

Update LinkedIn conversion values with actual Commerce Cloud transaction revenue

Push real order values from Commerce Cloud back to LinkedIn Ads conversion tracking. Replace generic lead conversion values with actual purchase amounts so LinkedIn's algorithm optimizes for revenue, not just form fills.

Archive LinkedIn campaign performance alongside Commerce Cloud merchandising data

Consolidate LinkedIn impression, click, and spend data with Commerce Cloud product views, cart events, and order metrics into a unified data warehouse. Enable cross-channel reporting on how B2B advertising influences product discovery and purchase behavior.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize LinkedIn Ads and Salesforce Commerce Cloud with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird AI understands LinkedIn Ads campaign hierarchies, conversion tracking events, and matched audience schemas—plus Salesforce Commerce Cloud customer profiles, order objects, and product catalog structures.

AI that speaks both LinkedIn campaign taxonomy and Commerce Cloud data models

Redbird maps LinkedIn campaign IDs, creative variations, and audience segments to Commerce Cloud customer records, order line items, and product SKUs without manual field mapping. Our AI handles UTM parameter extraction, conversion event matching, and multi-touch attribution logic automatically. When Commerce Cloud order data updates, Redbird routes revenue values back to the correct LinkedIn conversion actions and campaign groups—even across complex B2B buying journeys with multiple touchpoints.

LinkedIn campaign & creative IDs
Lead gen form field mapping
Commerce Cloud order objects
Customer profile enrichment
10×

faster than building custom attribution pipelines between LinkedIn and Commerce Cloud

No need for middleware databases, custom API scripts, or manual UTM reconciliation spreadsheets

Auto-generated reports

Redbird can pull from LinkedIn Ads and Salesforce Commerce Cloud simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either LinkedIn Ads or Salesforce Commerce Cloud.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from LinkedIn Ads into Salesforce Commerce Cloud, or from Salesforce Commerce Cloud back into LinkedIn Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start workflows from any LinkedIn campaign event or Commerce Cloud transaction—Redbird connects both systems in real time.

LinkedIn Ads
Triggers & Actions
Trigger

New lead gen form submission

Fires when a prospect completes a LinkedIn native lead form on any campaign.

Trigger

Campaign spend threshold exceeded

Triggers when daily or lifetime spend on a LinkedIn campaign passes a defined limit.

Trigger

Conversion tracked

Fires when LinkedIn registers a conversion event from Insight Tag or CAPI.

Action

Create matched audience

Upload a customer list to LinkedIn as a matched audience for targeting or exclusion.

Action

Update conversion value

Push actual revenue or custom value back to a LinkedIn conversion action.

Action

Pause campaign

Automatically pause a LinkedIn campaign based on performance or budget rules.

Salesforce Commerce Cloud
Triggers & Actions
Trigger

Order placed

Fires when a customer completes a purchase transaction on Commerce Cloud.

Trigger

Customer profile created or updated

Triggers when a new customer registers or updates profile attributes like job title or company.

Trigger

Product added to cart

Fires when a shopper adds an item to their cart, signaling purchase intent.

Action

Create or update customer record

Add a new customer profile or enrich an existing one with campaign source and firmographic data.

Action

Tag customer with campaign source

Apply custom attributes or tags identifying the LinkedIn campaign that acquired the customer.

Action

Update customer segment

Add or remove customers from Commerce Cloud segments based on LinkedIn engagement or campaign membership.

LinkedIn Ads
+
Salesforce Commerce Cloud

Ready to connect your stack?

See how Redbird AI syncs LinkedIn Ads with Salesforce Commerce Cloud—so you can attribute B2B ad spend to commerce revenue and personalize experiences based on campaign source, all without custom integrations.

Get started → Book a demo