Connect LinkedIn Ads and
Mailchimp with AI

Sync LinkedIn Ads to Mailchimp automatically and turn B2B ad engagement into targeted email nurture. Stop manually exporting lead gen form submissions, copying audience segments between platforms, and rebuilding contact lists for every campaign.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync LinkedIn lead gen form submissions directly into Mailchimp nurture sequences

Automatically push new LinkedIn lead gen form fills into Mailchimp as tagged subscribers and enroll them in targeted nurture flows based on campaign, job title, or company size. Redbird maps custom form fields to Mailchimp merge tags and applies segmentation logic without manual CSV uploads.

Build Mailchimp segments from LinkedIn campaign engagement and ad interaction data

Create dynamic Mailchimp audience segments based on LinkedIn Ads engagement — video views, content downloads, InMail opens, or specific campaign interactions. Target high-intent prospects with email follow-ups that reference their exact ad touchpoints and engagement behavior.

Suppress Mailchimp engaged subscribers from LinkedIn Ads audiences to reduce spend

Automatically update LinkedIn Ads matched audiences to exclude contacts who've already converted via email — based on Mailchimp link clicks, purchase activity, or campaign engagement. Reduce wasted ad spend on prospects already moving through your email funnel.

Alert sales when LinkedIn ad leads engage with follow-up Mailchimp campaigns

Track the full buyer journey by monitoring when LinkedIn-sourced leads later engage with Mailchimp nurture emails. Redbird correlates ad source data with email activity and triggers alerts when high-value prospects hit engagement thresholds across both channels.

Build LinkedIn matched audiences from Mailchimp subscriber segments for retargeting campaigns

Push Mailchimp audience segments — based on email engagement, purchase history, or behavioral tags — into LinkedIn Ads as matched audiences for retargeting. Keep your B2B ad targeting in sync with email performance without manual list uploads.

Generate weekly reports combining LinkedIn ad performance with Mailchimp email conversion metrics

Automatically compile cross-channel performance reports showing which LinkedIn campaigns drive the most email engagement, nurture progression, and downstream conversions. Redbird joins campaign-level ad data with Mailchimp subscriber activity to measure full-funnel impact.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize LinkedIn Ads and Mailchimp with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands LinkedIn Ads campaign hierarchies, audience matching requirements, and conversion tracking — plus Mailchimp's subscriber schema, merge tags, segmentation logic, and automation triggers.

AI that reads LinkedIn campaign metadata and Mailchimp subscriber fields

Redbird maps LinkedIn lead gen form fields to Mailchimp merge tags automatically, preserving custom question responses, UTM parameters, and campaign metadata. It handles LinkedIn's matched audience formatting requirements and syncs subscriber status bidirectionally — managing opt-outs, suppression lists, and GDPR compliance fields. The AI understands nested campaign structures in LinkedIn Ads and translates them into Mailchimp tags, segments, and automation triggers without manual field mapping.

Lead gen form field mapping
Matched audience formatting
Campaign metadata preservation
Bidirectional subscriber status sync
10×

faster than CSV exports and manual list uploads between ad platform and email tool

No need for scheduled exports, field mapping spreadsheets, or reconciling subscriber lists across systems

Auto-generated reports

Redbird can pull from LinkedIn Ads and Mailchimp simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either LinkedIn Ads or Mailchimp.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from LinkedIn Ads into Mailchimp, or from Mailchimp back into LinkedIn Ads. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from any LinkedIn Ads campaign event or Mailchimp subscriber activity — Redbird handles the rest.

LinkedIn Ads
Triggers & Actions
Trigger

New lead gen form submission

Fires when a LinkedIn user submits a lead gen form on any sponsored content or InMail campaign.

Trigger

Campaign conversion tracked

Triggers when LinkedIn Ads records a conversion event from Insight Tag or CAPI integration.

Trigger

Ad engagement threshold reached

Fires when a user hits defined engagement criteria — multiple ad clicks, video completion, or InMail opens.

Action

Create or update matched audience

Upload or refresh a matched audience list in LinkedIn Ads for targeting or suppression.

Action

Update campaign budget or status

Modify daily budget, pause campaigns, or activate new ad variations based on external performance signals.

Action

Log conversion event via CAPI

Send offline conversion data back to LinkedIn Ads via Conversions API for attribution and optimization.

Mailchimp
Triggers & Actions
Trigger

New subscriber added

Fires when a contact is added to a Mailchimp audience via any method — form, import, or API.

Trigger

Campaign link clicked

Triggers when a subscriber clicks a tracked link in any Mailchimp email campaign or automation.

Trigger

Subscriber reaches segment criteria

Fires when a contact meets conditions for a saved Mailchimp segment based on tags, behavior, or custom fields.

Action

Add subscriber to audience with tags

Create or update a Mailchimp contact and apply specific tags, merge fields, and segment assignments.

Action

Enroll subscriber in automation

Add a contact to a Mailchimp automation workflow at a specific step or trigger point.

Action

Update subscriber status or remove from list

Change subscription status, unsubscribe contacts, or remove them from specific audiences for suppression.

LinkedIn Ads
+
Mailchimp

Ready to connect your stack?

Sync LinkedIn Ads with Mailchimp in minutes and automate lead nurture, audience suppression, and cross-channel reporting without engineering resources or manual data exports.

Get started → Book a demo