Sync conversion data, audience segments, and campaign performance between GA4 and TikTok Ads automatically. Stop manually exporting event data, rebuilding audiences in CSVs, or reconciling attribution across platforms.
Redbird gives your team ready-to-run workflows — just connect your accounts and go.
Automatically push GA4 conversion events like purchases, sign-ups, and lead submissions to TikTok Ads as custom conversion events. Enable TikTok's algorithm to optimize for actions that happen on your site, not just ad clicks. Keep conversion tracking in sync without manual event mapping or pixel configuration.
Export GA4 user segments — high-value customers, cart abandoners, specific page visitors — directly into TikTok Ads as custom audiences. Retarget engaged users or build lookalikes based on actual site behavior. Update audiences automatically as GA4 segments change.
Import TikTok Ads spend, impressions, clicks, and video metrics into GA4 as custom dimensions or data import tables. Analyze TikTok performance alongside other channels in GA4's attribution reports. Stop switching between platforms to understand cross-channel user journeys.
Monitor GA4 conversion data filtered by TikTok traffic source and trigger alerts when performance changes significantly. Catch campaign issues, creative fatigue, or breakout winners in real-time. Route notifications to Slack or email based on conversion thresholds.
Combine GA4 session and conversion data with TikTok campaign metrics into a single automated report. Include video completion rates, landing page performance, and cost-per-acquisition across both systems. Deliver to Google Sheets, email, or BI dashboards every morning.
Automatically adjust TikTok campaign budgets or pause ads when GA4 shows poor on-site engagement — high bounce rates, low time-on-site, or zero conversions after a threshold of clicks. Optimize spend based on real user behavior, not just TikTok's ad platform metrics.
No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.
Authorize Google Analytics (GA4) and TikTok Ads with OAuth or API credentials. Redbird never stores your data — it just passes through.
Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.
Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.
Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.
Redbird understands GA4's event-based data model and TikTok Ads' campaign structures, conversion APIs, and audience formats — so you don't need to map schemas or write custom code.
Redbird parses GA4's event parameters, user properties, and custom dimensions — matching them to TikTok's conversion events, custom audience formats, and campaign targeting fields. It handles TikTok's attribution windows, automatically maps event names to TikTok's accepted conversion types, and reconciles GA4's cross-device user tracking with TikTok's cookie-based identifiers. No manual field mapping, no CSV exports, no developer time.
faster than exporting GA4 audiences and uploading CSVs to TikTok Ads
Redbird can pull from Google Analytics (GA4) and TikTok Ads simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.
Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either Google Analytics (GA4) or TikTok Ads.
SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.
Push data from Google Analytics (GA4) into TikTok Ads, or from TikTok Ads back into Google Analytics (GA4). Resolve conflicts with configurable merge rules.
Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.
Start automations from any event in GA4 or TikTok Ads — conversions, campaign changes, audience updates, or performance thresholds.
Fires when GA4 tracks a specific conversion event like purchase, sign_up, or generate_lead.
Triggers when a user enters or exits a GA4 audience or user segment.
Activates when TikTok-referred sessions or users exceed a defined volume in a time period.
Sends GA4 user IDs and properties matching segment criteria to BigQuery, Snowflake, or other databases.
Writes TikTok campaign metadata into GA4 as custom dimensions for enhanced reporting.
Uses AI to pull specific event counts, parameters, or user metrics from GA4 without manual exploration.
Fires when a TikTok campaign's daily or lifetime spend crosses a defined limit.
Triggers when video completion rate, CTR, or engagement metrics fall below benchmarks.
Activates when a new campaign, ad group, or creative is published in TikTok Ads.
Creates or updates a TikTok custom audience with emails, device IDs, or TikTok user IDs.
Posts server-side conversion events to TikTok for attribution and campaign optimization.
Modifies TikTok campaign budgets, bid amounts, or optimization goals based on external triggers.
Sync Google Analytics (GA4) with TikTok Ads in minutes. Stop manually exporting audiences and reconciling conversion data across platforms.