Connect dbt and
Mixpanel with AI

Automate the sync between your transformation layer and product analytics. Stop manually validating event schemas, copying metrics between systems, or rebuilding dbt models when Mixpanel tracking changes. Redbird keeps your analytical models and behavioral data in perfect sync.

No code required
Live in minutes
SOC 2 Type II

What you can automate today

Redbird gives your team ready-to-run workflows — just connect your accounts and go.

Sync transformed user cohorts from dbt models to Mixpanel user profiles

Automatically push segmentation logic built in dbt—like product-qualified leads or power users—into Mixpanel as user properties. Teams can analyze behavioral data using warehouse-defined cohorts without rebuilding logic in Mixpanel's interface. Updates flow whenever dbt models refresh.

Validate Mixpanel event schemas against dbt source documentation on deployment

Check that incoming Mixpanel events match the schema definitions in your dbt project before models run. Prevent downstream transformation failures caused by undocumented property changes or missing required fields. Get alerts when event structure drifts from expectations.

Create dbt source freshness tests when Mixpanel export schedules change

Automatically update dbt freshness checks when Mixpanel data pipeline schedules are modified. Ensures your transformation tests align with actual data arrival patterns without manually editing YAML configs. Keeps analytics engineering workflows in sync with product tracking changes.

Enrich Mixpanel events with business context from dbt dimensional models

Send account attributes, customer tiers, or feature flags from dbt-modeled dimensions back into Mixpanel as event properties. Product teams can segment funnels by data warehouse context without waiting for engineering to instrument new tracking. Bridges product analytics and centralized business logic.

Alert analytics engineers when dbt metric definitions differ from Mixpanel custom events

Detect when the same business metric—like activation rate or feature adoption—is calculated differently in dbt models versus Mixpanel dashboards. Prevents reporting discrepancies before stakeholders notice conflicting numbers. Maintains single source of truth across the analytics stack.

Generate dbt staging models from new Mixpanel event properties automatically

When product teams add new event properties in Mixpanel, Redbird generates corresponding dbt source and staging SQL with appropriate data types and tests. Eliminates the lag between instrumentation changes and warehouse readiness. Analytics engineers review and merge rather than write from scratch.

Live in four steps

No engineers, no pipelines to maintain. Redbird handles the connectivity — you focus on the outcome.

01

Connect your accounts

Authorize dbt and Mixpanel with OAuth or API credentials. Redbird never stores your data — it just passes through.

02

Describe what you want

Tell Redbird what to do in plain language — no SQL, no code, no configuration files required.

03

Review and activate

Redbird shows you exactly what it will do before running anything. Approve the workflow, set a schedule, and switch it on.

04

Let it run — and iterate

Workflows run on your schedule or on triggers. Every run is logged. Adjust with natural language at any time.

Built for data-driven teams

Redbird understands dbt's DAG structure, test configurations, and metric semantics—plus Mixpanel's event schemas, property types, and cohort definitions—so you can automate across transformation and product analytics layers.

AI that reads dbt manifests and Mixpanel event taxonomies

Redbird parses your dbt project's manifest.json to understand model lineage, column-level tests, and metric definitions. It maps these to Mixpanel's event schemas, property structures, and user profile attributes. When you connect both systems, Redbird suggests automations based on actual schema overlaps—like syncing dbt-defined user segments to Mixpanel cohorts, or validating that Mixpanel event properties match dbt source expectations. No custom code to maintain schema mappings.

dbt model lineage mapping
Mixpanel event schema parsing
Cross-system metric reconciliation
Automated type inference
10×

faster than writing custom Python scripts to sync dbt outputs with Mixpanel

No maintaining Airflow DAGs, reverse-engineering Mixpanel's import API, or manually matching column names to event properties

Auto-generated reports

Redbird can pull from dbt and Mixpanel simultaneously, merge the results, and format a polished report — sent on a schedule or on demand.

Trigger-based alerts

Set conditions in natural language. Get notified in Slack or email the moment a threshold is crossed in either dbt or Mixpanel.

Enterprise-grade security

SOC 2 Type II certified. Data flows encrypted in transit and at rest. Fine-grained permission controls with full audit logs.

Bidirectional sync

Push data from dbt into Mixpanel, or from Mixpanel back into dbt. Resolve conflicts with configurable merge rules.

Full audit trail

Every workflow run is logged — what ran, what changed, and why. Replay or revert any individual step at any time.

Triggers & actions for every team

Start automations from dbt model runs, test failures, or documentation updates—and from Mixpanel schema changes, cohort updates, or export completions.

dbt
Triggers & Actions
Trigger

dbt model run completes

Fires when a specific model or tag finishes running in your data warehouse.

Trigger

dbt test fails

Triggers when data quality tests fail on sources, models, or specific columns.

Trigger

dbt metric definition changes

Detects when metric YAML configurations are updated in version control.

Action

Create or update dbt source definition

Generates source YAML entries with schema, freshness, and test configurations.

Action

Run specific dbt model or tag

Executes a targeted dbt run command for models, tags, or selector logic.

Action

Update dbt model documentation

Modifies model or column descriptions in schema YAML files programmatically.

Mixpanel
Triggers & Actions
Trigger

Mixpanel event schema changes

Fires when new properties are added to events or existing property types change.

Trigger

Mixpanel data export completes

Triggers when raw data pipelines finish exporting events to your warehouse.

Trigger

Mixpanel cohort membership updates

Detects when users enter or exit saved cohorts based on behavioral criteria.

Action

Import user profiles to Mixpanel

Bulk uploads user properties from warehouse tables to enrich behavioral analysis.

Action

Create Mixpanel cohort from query results

Builds saved cohorts in Mixpanel using user IDs from dbt model outputs.

Action

Update Mixpanel event property definitions

Syncs display names, descriptions, and data types in Mixpanel's Lexicon from dbt docs.

dbt
+
Mixpanel

Ready to connect your stack?

Sync dbt and Mixpanel in minutes. Stop rebuilding the same logic across transformation and product analytics—let Redbird keep your schemas, metrics, and cohorts aligned automatically.

Get started → Book a demo